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    30 Must-Follow Twitter Accounts This NBA Season

    1. @NBA

    The NBA is arguably the world's most engaging sports league on social media. Follow its official Twitter account for news, highlights and promotions.

    Click here to view this gallery.

    [More from Mashable: How the World Series Was Won on Twitter [INFOGRAPHIC]]

    The 2012 NBA season looks to be the league's most exciting in years, with a bumper crop of elite talent, an intriguing rookie class and a small handful of stacked superteams ready to duke it out for championship glory.

    Can the Heat go back-to-back? Will the Lakers' collection of All-Stars knock Miami from the throne? Is LeBron James set on a course for unprecedented dominance?

    [More from Mashable: S.F. Giants Now Have as Much Social Klout as Barack Obama]

    These are a just a small sampling of the questions we can't wait to see answered on the court over the next several months. But we won't just be watching the action on the floor -- we'll be following the most interesting news, analysis and storylines on social media, too. And when we say social media, we really mean Twitter.

    SEE ALSO: How Social Media Is Introducing NBA Fans to a Budding Star

    Here, we've rounded up 30 of our favorite NBA Twitter accounts to help you stay up to speed. From players to media to team executives, we've got every base covered. Click through the gallery above to find your new favorite follows, then add your own additions to the list in the comments below.

    Thumbnail image courtesy of iStockphoto, Link-creative.

    This story originally published on Mashable here.

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