Microsoft's search engine Bing now accounts for 30% of U.S. web searches, according to a Experian Hitwise report.
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The month-over-month change was 5% for Bing-powered searches and 6% for Bing.com searches. The 12-year-old Google beat three-year-old Bing with 64.42% of U.S. searches. Google searches dropped 3% from March and 5% since 2011. Bing-powered search, on the other hand, gained 11% in year-over-year percentages.
Bing, the second-rankedsearch engine in the U.S., unveiled plans for a website redesign this week -- aiming to make search more social.
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The new social search will compete with Google's Search Plus Your World update. Google's integration of Google+ data into its search engine was unveiled in January.
Microsoft says the Bing update will introduce "a better way to search." The update will incorporate personal search results into the search engine's algorithm. The results will appear in a panel on the side of the page. This includes which "friends might know," "people who know," and related activity recently on Facebook. Microsoft announced updates would come slowly.
Do you think Bing's new redesign will help the Microsoft search engine catch up to Google? Tell us in the comments if you would consider switching to Bing.
This story originally published on Mashable here.
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