Apple Considered Investing in Twitter [REPORT]


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Apple isn't currently in talks with Twitter to invest in the social-networking site, but according to a report from The New York Times, the two companies were previously in such discussions that would value Twitter at more than $10 billion.

"Apple has considered an investment in the hundreds of millions of dollars, one that could value Twitter at more than $10 billion, up from an $8.4 billion valuation last year, these people [briefed on the matter] said. They declined to be named because the discussions were private," the Times reports.

[More from Mashable: These Athletes Dominated the Pre-Olympics Social Buzz]

Social media, so far, isn't in Apple's wheelhouse, and it's had fragile relations with Facebook in the past. Things with Twitter, on the other hand, have been a little more friendly. As the Times points out, Twitter's baked in to Apple's operating systems.

“Those guys are a great partner,” Twitter CEO Dick Costolo said of Apple in a separate interview, according to the Times. “We think of them as a company that our company looks up to.”

[More from Mashable: Olympian Is ‘Very Bitter’ After Ban From Games for Tweet]

In the paired-up world of tech giants and social media, Microsoft and Facebook have each other and Google (which owns Apple's mobile competitor Android) has Google+. Could Twitter and Apple be the next hot couple?

This story originally published on Mashable here.

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