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    Apple to move into one of the world's most famous department stores

    Apple currently has more than 360 retail stores doing business in towns and cities all around the world. As its 11-year-old retail empire steadily grows, it’s clear the computer giant is constantly on the lookout for locations which stand out, places that are a little different, spots that will bring consumers flooding through its doors and lining up at its cash desks.

    Following last month’s opening of its biggest ever store in Grand Central Terminal in New York, news has emerged that the iPhone maker will be opening a store-within-a-store in one of the world’s most famous department storesHarrods in London.

    According to a 9to5Mac report, the store will have the familiar look and feel of other Apple stores, with their neatly laid out wooden tables showing off a range of the company’s products. The Genius Bar, however, will be absent, though the reason for this isn’t known.

    A location inside Harrods would give Apple access to a huge number of consumers, with the 163-year-old store attracting somewhere in the region of 15 million customers each year.

    The prestigious department store was bought by the Qatari royal family from Mohammed Al Fayed two years ago for £1.5 billion. It sells a huge range of luxury items on seven floors in 330 departments that cover more than a million square feet (90,000 square meters) of floor space.

    9to5Mac’s sources, said to come from within Harrods, don’t mention a date for the opening of the store, but one would imagine it won’t be too long from now. London is already home to five other Apple stores, though Harrods’ would be the first store-within-a-store location.

    [Image: Mikegr]

    This article was originally posted on Digital Trends

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    Apple about to open more retail stores – in Canada, Germany and Italy

     

    14 comments

    • WeNeedRealMusic  •  4 mths ago
      Oh come on all. You wish you had bought $1,000 worth of Apple stock 20 years ago. You wouldn't be here commenting today. Neither would I.
    • greene_teeth  •  Chattanooga, Tennessee  •  4 mths ago
      According to several repeats of the same story by Colin Firth these historical hand mutilations were incorporated into the windows in their flats.
    • greene_teeth  •  Chattanooga, Tennessee  •  4 mths ago
      The swordsman were right handed and it was easier when riding on the polo horses to chop off stuff as they went by chasing the fox with the hounds.
    • Max Fubar  •  4 mths ago
      Zombies invade Harrod's
    • Rob  •  4 mths ago
      Has Apple explained why they've fallen behind the competition? Android phones have lots of 4G LTE phones already available with faster processsors, more RAM, that enable Flash video, have removable batteries, full-blown voice-activated Google Navigation (iPhone navigation sucks by comparison), and lots of other features Apple still doesn't have.
      • Tyler 4 mths ago
        Apple doesn't care about specs as much as usability
      • Rob 4 mths ago
        @Tyler - You can "use" something they don't even have yet. Sorry, but Apple has lost it's "Cool Factor" now. I don't want yesterday's technology. If I have to sign a 2-year contract, I want the most advanced phone available so it won't become obsolete too fast.
      • Tyler 4 mths ago
        Hank, Apple's devices are better made. Their OS is the best. No other company updates their phone as frequently and there is no fragmentation. If you don't like their stuff, then go and get an Android or something. Don't whine about what Apple doesn't do. They do things their way. Oh yeah by the way, Apple hasn't added 4G and more RAM and Flash because they drain battery life. I don't know about you but I'd rather have a phone that lasts the whole day than one thats got a bunch of useless features.
    • Paul Smith  •  Trenton, New Jersey  •  4 mths ago
      Can i say #$%$. Have you ever been to Apple store and talk to those Apple Genius ? Seriously even 5 grade student does know the more about Computers than those Genius, and store is always over crowdy very few shoppers and most of people go there to complaint their Apple products (I was one of them).
      • Richard 4 mths ago
        could you say that again, in english?
    • greene_teeth  •  Chattanooga, Tennessee  •  4 mths ago
      I do not know much more. I only had high school history lessons.
    • greene_teeth  •  Chattanooga, Tennessee  •  4 mths ago
      The Genius Bar is not going to happen until the porn industry decides where it will relocate.
    • Bill  •  4 mths ago
      iWal-Mart, coming soon to a strip mall near you.
    • marine  •  Jersey Shore, Pennsylvania  •  4 mths ago
      K-MART
    • Patrick  •  Atlanta, Georgia  •  4 mths ago
      Apple an america founded company now has a new Muslin landlord , in a other country out side the USA
    • DH  •  4 mths ago
      Is Apple trying to perpetuate a "luxury" image after selling their wares in places like Walmart? LOL.
    • Tyler  •  4 mths ago
      Apple is such an awesome company
    • A Yahoo! User  •  Irvine, California  •  4 mths ago
      i never heard of harrods. its sad that employees at foxxcon are threatening mass suicide because apple refuses to pay foxxcon more and sets their wages, but opens in what is considered an upscale store.
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