The pioneer of social software in Japan which led to the phenomenon of enterprise 2.0 social software boom in Tokyo Japan, expands it's headquarters to the fashion town, Omotesando.
Tokyo, Japan (PRWEB) August 08, 2011
The vision of the company’s renovation is “Neo Renaissance.” The Renaissance of course was a period that used breakthroughs in technology and art, liberating human nature, a period that combined technology and art to birth world changing advances in compass, gunpowder, typography and many others. Similar to the present as social technology is dramatically changing society. Beat Communication creates new social technology products that combine technology with art to change the work style.
The interior avoids the synthetic colors frequently seen in the Japanese ITC venture company, and instead is painted in earthen hues that give a relaxed atmosphere. There is a cafeteria where workers can take a brief respite from the stress of work, as well as drink coffee & varieties of Japanese tea, all of this which promotes a stress free working environment, stimulating creativity and productive gatherings. The adjacent areas space an orthodox meeting room and a luxury lounge area where employees can communicate with clients in a relaxing setting. The entrance is designed resembling a view that one might have of universe from a space ship, representing humanity’s course in the future.
The layout of the office is human resource management effort, in order to stimulate the creative activities in inventing new products of the employees. At Beat Communication, we attempt to fix the world's difficult problems that human being faces using technology and at the same time instill the creative spirit in our workers. From this environment, we can unite technology and art and create new businesses, new movements, and change, spreading to the world making it a better place to live.
What is fueling an explosive growth in the corporate social software market in Japan? There are several reasons. As each company grows bigger the information divide was becoming more serious, making it difficult to adapt to the changes that arises in the outside world. The "Paradigm Shift" of technology arises once in couple months, such as smart phones, electronic books, social TV and so on. Also the importance of security for companies after the earthquake has increased and many companies realized the importance of system backups. And last of all, speed of information is critical in this global competition age connecting professionals realtime around the world.
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Yusuke Koishi
Beat Communication
81-3-5778-0387
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