One thing’s for sure: Santa Claus will not come and go unnoticed this Christmas Eve. The jolly fellow will be tracked with apps, social media, Google maps, and even by good old-fashioned telephone.
This year, the North American Aerospace Defense Command (NORAD), which has tracked St. Nick and his reindeer for over 50 years, has company: Google has gotten into the holiday spirit with a competing Santa tracker.
While NORAD's Santa Tracker employs radar, satellites, “SantaCams” from space and even fighter jets to follow Rudolph’s red nose, Google will call on its maps and “developer elves,” according to its Santa Tracker website, to locate Santa’s sleigh as he travels around the globe.
The original brainstorm for the idea was "an accident in history," according to NORAD. It all started in 1955, when a local Sears Roebuck & Co. catalog that promised a Santa hotline misprinted the number. Instead of Santa, callers got Continental Air Defense Command, now known as NORAD.
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