The "Here's Hope" pink Bible has been pulled from shelvesThe Southern Baptist-owned LifeWay Christian Resources has ceased production and sale of its pink Bibles, which it was selling in order to raise funds for the Susan G. Komen for the Cure Foundation.
The foundation is famous for its pink ribbons that adorn thousands of products and various fundraising efforts, including a marathon. Lifeway Christian Resources was donating $1 of each sale from the "Here's Hope Breast Cancer Bible" to the group. The Bible was for sale at major market retailers, including Walmart.
However, LifeWay pulled all copies of the pink Holman Christian Standard Bible from store shelves after learning that "some of Komen's affiliates were giving funds to Planned Parenthood," Lifeway President and CEO Thomas S. Rainer said on the company's website. More from the statement:
When our leadership discovered the overwhelming concern that some of Komen's affiliates were giving funds to Planned Parenthood, we began the arduous process of withdrawing this Bible from the market. Though we have assurances that Komen's funds are used only for breast cancer screening and awareness, it is not in keeping with LifeWay's core values to have even an indirect relationship with Planned Parenthood.
The Komen foundation responded by saying that all funds from the Bible sales would go toward breast cancer programs. LifeWay Communications Director Marty King said his group is considering options for repackaging the pink Bibles for other uses after the recall is complete.
The Tennessean reports that several pro-life blogs began complaining to the group last week, although the Bibles have been in stores since October. "The sign might as well read, 'Buy a Bible and support abortion!' " Susan Tyrrell of the Bound4Life blog wrote on her site.
Komen has confirmed that some of its funds go to Planned Parenthood to pay for 139,000 breast cancer screenings and 5,000 mammograms. The group's website said the screenings led to 177 cancer discoveries over the past five years.
In other words, never let fighting cancer get in the way of a political fight.
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