Toyota sponsoring Whac-a-Hipster game at Bumbershoot

Eric Pfeiffer
·Reporter

If you've ever been annoyed by a preening hipster, you'll soon have a socially acceptable method to vent your frustration. Toyota is sponsoring a Whac-a-Hipster game at this year's Bumbershoot Music & Arts Festival in Seattle, which runs September 1-3.

Whac-a-Hipster is a spin on the classic Whack-a-Mole game usually featured at country fairs and arcades.

Though in a bit of irony, the bread and butter of the hipster class, the anti-hipster game is being held at a music festival largely catering to hipsters. Seattle PI reports that Toyota has been touring the game at music festivals around the country this summer.

And not only is Seattle home to Bumbershoot, but it was also recently named the best city for hipsters, in the annual America's Favorite Cities survey.

A press release from Toyota asks, "Ever felt the urge to 'Whac-A-Hipster'? ... [T]he Toyota Prius Family Playground will offer folks a chance to live out their hipster-whacking fantasies."