Trending Now
  • The premise of Vine is repetition: 6-second videos on an indefinite loop. So it makes sense that a father would use the social network to showcase how his Saturday mornings can play out like in "Groundhog Day."

    Tony Serafini, a father of two in Central Massachusetts, uploads videos to Vine under the username "Bottlerocket." The 38-year-old has attracted over 322,000 followers on the site with clips of him and his family simply joking around. But now his popularity has transferred to YouTube, as a compilation of Vines that he recorded over a three-month period has gone viral.

    "We started our Saturday morning Vines right around Christmas time," Serafini said in an email. "My wife brings my oldest daughter, 7, to dance class, and I have an hour before my youngest daughter, 4, goes to dance class. My kids have a Spotify playlist, and they make me play it while they dance and play, usually starting at 8 in the morning!"

    The playlist has songs you would expect to hear on pop radio by artists

    Read More »from Compilation of Vines one dad records every week of his Saturday morning with his daughter
  • Claire Diaz-Ortiz welcomed a daughter, Lucia, to the world on Saturday. We know this because the Twitter employee used the social network to live-tweet her birth.

    If you work with social media, you understand the difficulty of live-tweeting an event. The process involves a person giving a running account of events in real time on Twitter. Usually, a bit of editorializing is added to the online play-by-play. Most of the time, live-tweeting happens during big television events, such as professional sports and award shows.

    Claire Diaz Ortiz

    But there was no red carpet commentary or real-time account of a basketball game on Diaz-Ortiz's timeline on Saturday. Rather there was a tweet at 4:31 a.m. that questioned whether her water had just broke, tagged with "#labor."

    That hashtag soon changed to "#inlabor." Diaz-Ortiz, wearing a Twitter jacket with her "@claire" handle embroidered on the back, was off to the hospital with her husband. Naturally, the ride was far from smooth.

    "Speed bumps on road and

    Read More »from Twitter Employee Live-Tweets Birth of Daughter
  • A reporter's brush with a protester made for some interesting live TV … on the competition's newscast.

    CBS Chicago chief correspondent Jay Levine was reporting outside of a fundraiser that President Obama was attending. During the live broadcast, a man barged in to the shot, grabbed Levine's microphone, and yelled, "Obama is a war criminal!" The station immediately cut to a recorded package.

    But the action continued. NBC Chicago's Mary Ann Ahern was also live outside of the event and stood just a few feet away from Levine. You can hear the protester shouting as she talks about the president's visit. The camera then pans to the left and catches Levine swinging at the protester. A CBS employee, Dennis Williams, brought the man to the ground and held him there as a police officer walked over to the scene.

    The CBS station posted raw video of the debacle on its website. In the video, you can see Levine swung his arm in an attempt to free himself from the protester's grip.

    The station notes

    Read More »from Chicago Reporter Attacked by Protester on Live TV
  • A FedEx driver's rough morning has led to a viral video but, thankfully, no injuries.

    Surveillance camera footage uploaded to YouTube on Thursday shows a FedEx van driving down a street and out of the camera frame. Moments later, the truck rolls back in to the shot, with the driver frantically chasing it down the street. Miraculously, the delivery van narrowly misses a house before coming to a halt. From the video, it appears that some combination of a tree and its roots redirected the vehicle away from the home.

    In a statement to Trending Now, a spokesperson for FedEx said, "While this video shows an unfortunate situation for the driver, safety is our top priority, and we are relieved no one was hurt."

    The person who uploaded the video shed more details on the situation.

    "There was damage to the vehicle. The driver is safe," a person who goes by "JW" told us. "I did not speak to him directly but did speak to the officer on the scene afterwards and everyone — except for a wooden

    Read More »from FedEx Driver's Van Rolls Down a Hill and Narrowly Misses a House
  • An international food and beverage company is taking aim at negative reaction to its advertisement about acceptance by attempting to spread the ad's message even further.

    Mondelez International, formerly known as Kraft Foods, launched an ad campaign called "This Is Wholesome" in March. The campaign promoted Honey Maid graham crackers and Teddy Grahams with the words, "No matter how things change, what makes us wholesome never will." Mondelez created 15- and 30-second spots that featured biracial and gay couples with their families.

    "Today we celebrate all families," the company wrote. "From working moms to two moms; stay at home dads to single dads; adopted kids to surrogate kids. Honey Maid recognizes that the reality of family has changed, but the wholesome connections that all families share will endure."

    A couple of conservative organizations did not find anything wholesome about the ad. The group One Million Moms wrote on its website, "Nabisco should be ashamed of themselves for

    Read More »from Honey Maid Responds to Ad Criticism With New Video Promoting 'Love'


(1,810 Stories)


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