First it was MySpace, then YouTube, and now the emerging trend is discovering new talent on the social network Vine. The six-second-video site's latest star has vocal chops that could rival most singers you hear on the radio, and he's only 13 years old. MySpace helped buoy the careers of Lily Allen, Colbie Caillat, Sean Kingston, and the Arctic Monkeys. Then musicians migrated to YouTube, where acts like the duo Karmin and the much-talked-about Justin Bieber were found.
But while YouTube did not lose its coolness in the way MySpace did, the network has become saturated with aspiring musicians looking for their big break. This has forced a new movement of artists who use Vine's quick six-second clips to make a lasting impression on an audience.
A precedent was set just this year when Michael and Carissa Alvarado became the first act to land a major record label deal through their work on Vine. The married couple, known as Us The Duo, gained over three million followers on the networkRead More »from 13-Year-Old Accumulates a Half Million Vine Followers With His Six-Second Song Covers