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  • Dove is back at it with yet another powerful and viral video. As part of its new “Choose Beautiful” campaign, it traveled to San Francisco, Shanghai, Delhi, London and São Paulo to see how women perceive themselves. In all the cities, the team set up two entryways into the same building. One was labeled “average,” the other “beautiful” — giving the women the choice of which would best fit them. The results may or may not surprise you. Most of the ladies who were given the choice picked “average”; one woman explained that choosing beautiful was “out of reach.” A mother in the video is seen leading her daughter toward the “beautiful” door.

    Dove said of the message in the ad: “Women make thousands of choices each day — related to their careers, their families, and, let’s not forget, themselves. Feeling beautiful is one of those choices that women should feel empowered to make for themselves, every day.” The video on YouTube has already been viewed more than 700,000 times in just one day.

    Read More »from Dove’s “Choose Beautiful” campaign proves beauty is a choice

  • GoPro videos of skydivers in free fall are all the rage, but this latest skydiving video is a little different.

    It starts off normally enough, with a group of skydivers preparing to exit a plane. But then midway through the jump, the GoPro is kicked off a skydiver’s helmet.

    The GoPro then continues the jump solo — spiraling about 10,000 feet before hitting the ground!

    The camera and the footage miraculously survived the fall and were recently found in a field in Sweden.

    YouTube user Kristoffer Örstadius’ says his father found the camera and speculated that it could have been in the field for years.

    Örstadius uploaded the video to YouTube on April 3, in hopes of finding the camera’s owner. Over just a few days, the video went viral, with more than 1 million views.

    But the story doesn’t end there! The GoPro owner, Tobias Persson, a resident of Everod, Sweden, came forward just one day after Örstadius’ post and has been reunited with his camera.  

    Read More »from GoPro captures its own fall from 10,000 feet
  • A high school basketball player is getting a lot of good attention off the court for a supersweet gesture. Prom-posals are all the rage these days, and Trey Moses from Lousiville, Ky., took to Twitter to share his. He tweeted photos of himself and his date along with the caption, “Decided to ask my best friend to prom.”

    The girl in the photos is his pal and fellow Eastern High School student Ellie Meredith, who has Down syndrome.

    Ellie’s mom said of her daughter’s prom date, “You don’t expect high school seniors to have that much thought about a kid with special needs.”

    Moses’ original tweet has gotten a lot of love, with more than 7,000 favorites. He said of the newfound Internet fame, “Wasn't expecting the publicity with this, but since I have it I hope everyone else starts to work with special needs, it’ll change you.”

    Read More »from High school basketball player asks student with Down syndrome to prom
  • It was a heartwarming reunion between a mother and daughter who had not seen each other in four years.

    At 3 years old, baby elephant Me-Bai was taken from her mother’s side and sold into the Thai tourism industry. But after the trauma and stress of giving rides to tourists made Me-Bai too weak to carry them, she was released to Thailand’s Elephant Nature Park.

    Once she was there, the park employees set out to find this little elephant’s mother, Mae-Yui. Within a matter of weeks, they were able to locate her.

    After a three-day journey, the mother and daughter were reunited on Friday.

    Read More »from Baby elephant and mom reunited after four years apart
  • It was just a typical day in math class at Biola University in California when all of a sudden things started to get weird.

    The professor was playing a video demonstration of himself on the projector explaining a trigonometry problem — but soon after, the professor calls out the video for making mistakes and then starts interacting with the video version of himself.  

    The video version of the professor says: “Why don’t you come over here and say that to my face?”

    And after that things escalate. The professor “enters” the computer screen, ends up in a fight with his video counterpart, and ends up stuck in the YouTube video himself!

    This epic stunt was all in the name of April Fools’ Day, and brought to you by Professor Matthew Weathers.

    This teacher is no stranger to April Fools’ Day tricks — he’s pretty famous for them and is known to pull pranks on his students each year.

    His math class shadow prank has received more than 6.2 million views to date.

    Who knew math class could be so

    Read More »from Professor pranks his entire class with elaborate video stunt

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ABOUT TRENDING NOW

Trending Now is Yahoo! News' daily newscast bringing you the news you need to know every day, from headlines to trending topics. Whether it's spiking in search, most shared on Facebook or a trending topic on Twitter, you'll be ahead of the curve with the latest, most interesting and buzzed about information. Check in here every day at 9 AM PT / 12 PM ET for a quick look at the headlines and trends making a splash around the Web. Welcome!

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