China gives the iPhone 5 a chilly reception

BGR.com
iPhone 5 China Launch

Chinese consumers must not need self-esteem boosts, because they don’t seem interested in lining up overnight outside Apple (AAPL) stores for the launch of the iPhone 5. The Wall Street Journal reports that the iPhone 5′s launch in China has received a surprisingly muted response so far, as only two Apple fans had lined up outside Beijing’s flagship Apple store on Friday morning to buy the device. The Journal called the iPhone 5 launch “arguably the least eventful launch of an Apple device in the company’s four-year history in the Chinese capital” and speculated that frigid, snowy weather might have been partly to blame. Demand for Apple products in emerging markets has also subsided over the past year as consumers in China and Brazil have scooped up cheaper Android smartphones instead.

[More from BGR: Dell confirms it will exit smartphone business, drop Android]


This article was originally published by BGR

Get more from BGR.com: Follow us on Twitter, Facebook

View Comments (59)