Companies try to capitalize on Northeast blizzard
The latest Northeast storm isn’t expected to reach blizzard conditions until late Monday night, but anticipation has already spawned a few hashtags, as people turn to social media for updates on what’s predicted to be a historic blizzard. Unsurprisingly, it was only a matter of time before companies seized on the storm hype, using #Snowmageddon2015 as a marketing tool.
We’re approaching the #BlizzardOf2015 with upward snowbility. https://t.co/bhGZLEcWMy #Blizzard2015 #Juno #Snowmageddon2015
— Mercedes-Benz USA (@MBUSA) January 26, 2015
Stay safe during Winter Storm Juno by working at home using GoToMyPC http://t.co/PPecppxP0W pic.twitter.com/6CNCkWT0It
— Citrix GoToMyPC (@GoToMyPC) January 26, 2015
#RT if you'd like to get away to a beautiful vista like this right now. #Snowmageddon2015 pic.twitter.com/WFzko8cbKp
— Hilton HHonors (@HiltonHHonors) January 26, 2015
With record snow on the way, check into the JW Marriott Essex House for a Same Day Stay. https://t.co/rtZK3Zn505
— JWM Essex House (@JWMEssexHouse) January 26, 2015
There’s nothin’ like our mouth waterin’ spicy chicken tenders to warm you up for #Snowmageddon2015.
— Popeyes Chicken (@PopeyesChicken) January 26, 2015
You know what's better than #Snowmageddon2015? Saving big money with Shoply App #ShamelessPlug #deals #onlineshopping #StaySafe #ShoplyApp
— Shoply App (@ShoplyApp) January 26, 2015
Cure Cabin Fever with 7 #Sexy #FREE & #99cent #Romance #eBook #Deals http://t.co/YwKmhzGUki #Snowmageddon2015 pic.twitter.com/cmwooQXpKa
— eBookRomance (@eBook_Romance) January 26, 2015
A snow storm. A stranded bus. A Subaru.Read Michael's story: http://t.co/kXcYkes0Wb #Dontletwinterwin pic.twitter.com/bf84cHef75
— Subaru (@subaru_usa) December 23, 2014
While food delivery service Seamless may be the one company that probably would’ve profited the most off of the storm without any extra advertising, at least in New York City, Mayor Bill DeBlasio's ban on nonessential vehicles — including delivery bikes — stands to put a damper on blizzard delivery plans.
@andyaholt Seamless is in constant communication with restaurants to stay current on closures and ensure driver safety when delivering.
— Seamless (@Seamless) January 26, 2015