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    Digital Badges Threaten Colleges' Monopoly on Credentials

    Applicant A's résumé shows an associate degree in business. By taking community college classes, studying online, and learning on the job, Applicant B has earned "digital badges" in product design, marketing, business writing, sales, bookkeeping, leadership, mentoring and teamwork. Who gets the job?

    Badges aren't just for Boy Scouts--or video game enthusiasts--anymore. The Mozilla Foundation; the John D. and Catherine T. MacArthur Foundation; and the Humanities, Arts, Science, and Technology Advanced Collaboratory (HASTAC) have created a $2 million Digital Media and Learning Competition to encourage the development of digital badges that recognize lifelong learners' knowledge and skills.

    [Learn how digital badges could significantly impact higher education.]

    The first set of winners in the teaching category were announced Jan. 12.

    One of the winners, Carnegie Mellon University's Robotics Institute, will develop a series of badges for computer science teachers. "To earn the NXT-G Instructor Badge, a candidate must first earn the NXT-G Knowledge Badge, then demonstrate additional competency in instructional material scaffolding, questioning techniques to build student understanding, and technical expertise in maintaining robots and software in her classroom," the proposal reads.

    Calling badges a "game-changing strategy," U.S. Secretary of Education Arne Duncan has offered a $25,000 prize for the best badge concept serving veterans seeking skilled jobs. Instead of trying to get college credit for skills learned in the military, veterans could accumulate badges showing their expertise.

    If digital badges gain employers' respect, colleges and universities will face significant competition, writes Kevin Carey, policy director of Education Sector. "Traditional colleges and universities use their present monopoly on the credentialing franchise to extract increasingly large sums of money from students," writes Carey. That will change--if badges prove their validity as credentials.

    Once a badge "ecosystem" is developed, people will display an e-portfolio or "digital backpack" of their badges, degrees, and other credentials using Mozilla's Open Badges platform, advocates say. Employers, prospective investors, and others will be able to click on a badge to see what skills it represents, how it was earned, and who issued it.

    Badges could supplement college learning by "providing employers with a more nuanced and perhaps relevant understanding of skills and capacities," says Connie Yowell, director of education grants at the MacArthur Foundation.

    Community colleges should see digital badges not as competition in workforce credentialing, but as a way to offer more value to students, advises Sheryl Grant, social networking director for the Digital Media and Learning Competition.

    [See four things to know about community colleges.]

    In "the age of the learner," people need ways to prove what they know, says Grant. "Community colleges have been in the business of doing exactly that--helping students show proof of knowledge." In an Open Badges world, "a community college that offers digital badges is going to be more relevant" to students.

    Badges let people manage their reputation, Grant says. Community colleges that offer digital badges to students will enhance their own reputations by showcasing "the variety and relevance of skills being taught."

    With years of experience working with employers on workforce training, community colleges may find a role endorsing badges developed by industry. For example, the Manufacturing Institute is working with high schools, community colleges, and universities on plans to create a series of badges certifying skills needed for advanced manufacturing jobs.

    [Read about the economic benefits of starting at community college.]

    However, badges don't have to be limited to technical skills, writes Duke University Professor Cathy Davidson, a cofounder of HASTAC. "Individuals can earn badges from multiple organizations, some certifying human skills such as collaboration or even helpfulness, that mean as much to future employers as skills and experience and credentials from traditional institutions."

    Joanne Jacobs writes Community College Spotlight for The Hechinger Report, an independent nonprofit education news site. Jacobs also blogs about K-12 education and is the author of Our School: The Inspiring Story of Two Teachers, One Big Idea and the Charter School That Beat the Odds.

     

    13 comments

    • Synical1  •  4 mths ago
      I like the idea of the private sector competing against our failed educational institutions - on a level playing field.
      However, an idea or merit system that appears to equal the employee skill rating of a big box hardware store does not sound so appetizing.
      • MikeGolf 4 mths ago
        Retail management is a degree offered by many colleges. It would make sense to compare what even an empolyee at a big box store does with the things that are taught in classes.

        People simply do not realize how much of the stuff taught at universities and colleges is redundant to people who have been working in the real world for a decade.
      • Synical1 4 mths ago
        I wholeheartedly agree Mike and that is a major part of the problem.
        I'm also glad you touched on the topic of redundancy which, I believe, is related to the skyrocketing education costs.
        We have students in college who are being forced to pay for and take remedial courses - which should have been mastered before graduating high school.
        In addition, why are students required to take electives such as basket weaving or racquetball?
    • Michael  •  4 mths ago
      badge piracy and forgery can't be far behind! lol
    • Stephen  •  Pittsburgh, Pennsylvania  •  4 mths ago
      This sounds like a good idea in theory but it seem's like it would take awhile for the idea to catch on. I see most employer's having no idea what these things are at first and people's resumes just getting thrown in the trash. Interesting idea though.
    • MikeGolf  •  Arcadia, California  •  4 mths ago
      The people who will be really hit hard by this are the schools that concentrate on adult students who - despite having learned the job through expierence - cannot get a promotion because they do not have a degree. The traditional college doesn not really have a whole lot to worry about becuase their customer base is high school graduates who do not yet posess any 'real world' skills.
    • MikeGolf  •  Arcadia, California  •  4 mths ago
      The military has been doing this for decades. They have a system that compares your military training and the duties you performed and recommends that colleges award credit for classes that teach similar things.
    • Mayrwyn  •  4 mths ago
      It won't work that way. Next you'll have to have $20K worth of "badges" on top of 50K to a university. And credentials make no difference anyway - jobs are filled through nepotism and attempts to curry favor. If you don't have someone "powerful" on your side, take your degree right down to MacDonalds with the rest of the people who thought an education was enough. If you're still in school.....go join a fraternity/sorority and figure out who you need to suck up to. Doing their work them is helpful.
      • MikeGolf 4 mths ago
        A degree is nothing more than the qualifications for an entry level job. And if your degree is in a field where they is so much competition that only the people already in the 'loop' get the job - maybe you should have accepted this when you chose that degree.
      • Mayrwyn 3 mths ago
        First of all - this isn't sour grapes. I have a job (a good one). And perhaps in large metropolitan areas it is as you say. But any city under 200,000, (the four so far in my career,anyway) and you run into a whole different situation. I've seen too many resumes go up - and the hirings that resulted - not to have clued in to what's going on around me, even if it weren't openly discussed (which it is). Degree or no degree, "Bob's nephew" will get a job he can't do while qualified individuals get sent on their way. I've seen a GED get a job while a Master's Degree went begging - and I've had to deal with the aftermath. . If you're very lucky, you'll find a slot when there isn't a "need to hire" currently looking. But even then, networking is the most important thing that you can do. And yes, doing their work for them helps a LOT. Most places have about three people that do the work for every ten getting a paycheck. Show them you can be one of three and you won't squawk about it, and you'll get somethinge eventually. So I should clarify - seek work in a major metropolitan area, then. MikeGolf has told me that it is different there.
    • GOD  •  4 mths ago
      "Badges? We don't need no stinkin' badges!"
    • NONYA  •  Dalton, Georgia  •  4 mths ago
      People develop interesting innovative pieces of crap daily across the world.
      The only people that are able to sell such a thing, have to be ALLOWED to sell them.
      A nationwide application of your device, is something that is handed to people who know the right people, not the average development company whos possibally better.
    • S. ariasae  •  4 mths ago
      And yet again someone else determining what criteria is satisfactory for a badge.
      • S. ariasae 4 mths ago
        ETA: Credentialism and cookie-cutter mentalities can eff off.
    • A Yahoo! User  •  Ramsey, New Jersey  •  4 mths ago
      Flare? Did You Know The Nazis Made Jews Wear Flare
    • NONYA  •  Dalton, Georgia  •  4 mths ago
      If you did not have to pay a medical cost, schooling cost, or a post office cost, There would be a surplus of money that has been unseen in this nation.
      yea, your going to tell me how I benefit, while Im part of a married unemployed couple that could barely maintain before we dropped to ONE income that was just lost.

      We have enuff constant drains on us, without adding weights
    • Cannon Fodder  •  Denver, Colorado  •  4 mths ago
      The only threat here is to the elitist's hold on the balance of power. Plain and simple.
    • Las Vegas Hotels  •  4 mths ago
      Although they're calling it "digital badges" now, back in Nazi Germany it was called "your papers". The Nazis standardized resumes into a booklet that all workers had to carry around with them. With the government involved, I don't want any part of this.
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