FoodMaster Wire: The New York Times profiles the...


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The New York Times profiles the rise of Sam Kass from President Obama's personal chef to Executive Director of Let's Move! and Senior Policy Advisor for Nutrition Policy. Quote: "...he has helped to popularize a way of eating embraced by moneyed urban foodies. Just as the first lady's fashion choices and toned biceps permeate the consciousness of the country, Mrs. Obama and Mr. Kass have taken organic gardening and the whole-wheat-ification of grilled cheese sandwiches mainstream." [NYT][Photo: Official]

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