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    Netflix on the BlackBerry PlayBook? Keep Dreaming

    By Christina Warren | Mashable – Fri, Feb 24, 2012

    Want to access Netflix from your BlackBerry PlayBook? Don't hold your breath. In response to customer queries, the subscription streaming giant revealed that it doesn't have plans to support BlackBerry devices -- including the PlayBook.

    As Reuters reported, the @NetflixHelps Twitter account broke the bad news to PlayBook and BlackBerry fans in a tweet on Thursday. In a follow-up tweet, Netflix tried to soften the blow writing, "While we don't support BlackBerry today, our plans can change."

    [More from Mashable: Newly Launched PlayStation Vita Gets Twitter, Flickr and Netflix [PICS]]

    The announcement comes just days after the PlayBook 2.0 software was released. PlayBook 2.0 added a number of new features, including native email and calendaring features, better media support and enhanced social media integration.

    As Mashable's Editor-in-Chief Lance Ulanoff noted in his review, however, the additions to PlayBook 2.0 aren't enough for the the tablet to replace the iPad, Nook Tablet or Kindle Fire in the eyes of most consumers.

    SEE ALSO: BlackBerry PlayBook 2.0: Much Better, Yet Not Good Enough

    PlayBook's biggest problem continues to be a lack of quality third-party apps. More apps are showing up in the BlackBerry App World all the time and RIM has made it easy for Android developers to package their apps to work on the PlayBook. Still, the feedback we consistently hear from developers is that trying to support the BlackBerry or the BlackBerry PlayBook becomes too complex. Should it be a native app or an Android port? Should the developer try to support both PlayBook 2.0 and BlackBerry OS 7 or just choose one.

    Making matters more difficult is the fact that BlackBerry 10 is expected to launch alongside the first QNX-powered BlackBerry smartphones this Fall. BlackBerry 10 is going to be very similar to PlayBook 2.0 -- and we expect RIM to merge the two OSes the way that Apple has with iOS. Still, for some developers, this has led to a "wait and see" approach before making a decision about BlackBerry.

    For Netflix, a company that has a vested interest on supporting as many platforms as possible, the lack of plans for BlackBerry and PlayBook likely means that its own research has shown that the market demand exceeds the amount of work required for a port. Still, who knows. Maybe with BlackBerry 10, Netflix will re-evaluate some things.

    Do Netflix's plans (or lack thereof) make you less likely to purchase a BlackBerry PlayBook? Let us know.

    BONUS: How Netflix Lost Two-Thirds of Its Value in 3 Months

    Here we look back at the events that contributed to Netflix’s sharp downturn from July to October 2011.

    1. Netflix Stock Hits All-Time High

    July 13, 2011

    Netflix stock more than doubled over the previous year, then increased by 15% in May to reach its last all-time high in July of $300.

    Click here to view this gallery.

    This story originally published on Mashable here.

     

    12 comments

    • computer
      computer  •  Washington, District of Columbia  •  1 mth 21 days ago
      I've had it with Netflix. Its not like their selection is great anyways. I spend more than 30 minutes trying to find something to watch. I love the Playbook. such an awesome device (have ipad2 too) and now the Ipad2 seems to be copying features from the PB. like swiping of the borders as opposed to going to the *button* for everything... So Netflix bye bye.. until you have an app for the PlayBook....
    • Anthony
      Anthony  •  Surfside, California  •  3 mths ago
      Netflix plans make me less likely to use their services on any platform.
    • Josh Reebel
      Josh Reebel  •  Ashburn, Virginia  •  2 mths ago
      "Do Netflix's plans (or lack thereof) make you less likely to purchase a BlackBerry PlayBook?"
      Nope, makes me more likely to dump Netflix.
    • NoraK
      NoraK  •  Jacksonville, Florida  •  2 mths ago
      I just dropped Amazon Prime due to its lack of support for the Playbook in streaming videos. And we own 2 Kindles, oin addition to my Playbook. Netflix's decision is sad but I do think that RIM is mainly responsible for lack of marketing and educating the public in how wonderful of a device the Playbook is. Downloaded a bunch of Android apps through GoodEreader and they work great :-)
    • Dave
      Dave  •  San Diego, California  •  3 mths ago
      I dumped Netflix and am getting along just fine with other, better choices.
    • DesertBanker
      DesertBanker  •  Tucson, Arizona  •  3 mths ago
      Left Netflix due to lack of streaming movies. Now I rent from BB video store @ less than $5 and connect Playbook to TV using my Bold 9930 as remote. BB video store has tons of movies. So long Netflix.
    • Stephen C
      Stephen C  •  Reno, Nevada  •  3 mths ago
      8 Track, Betamax, Netflix!
    • Yahoo User
      Yahoo User  •  3 mths ago
      Who cares about overpriced Netflix. Netflix requires a special phone app. Amazon video will stream on any browser including a mobile as long as the processor is fast enough.
    • James
      James  •  Fayetteville, North Carolina  •  2 mths ago
      i would rather dump netflix than my playbook. I love my playbook it really is a great device. the size is perfect i dont need a backpack like i would for an ipad or most other tablets that are out there. The new OS is wonderful and the swipe jesters make it worth wild
    • TheProdigy
      TheProdigy  •  Rochester, New York  •  3 mths ago
      Netflix user since 1998. Oddly enough, I wouldn't have been quite as upset if they had actually answered one of the MANY inquiries over the past year regarding their support of the Playbook. Instead they either did not respond to the questions, gave out bad information, or told some to call marketing department phone numbers. That's the final rub... bye bye, Netflix.
    • Borat Insane Ovomit
      Borat Insane Ovomit  •  3 mths ago
      Blackberry - outdated garbage. Pure and simple.
    • Karma
      Karma  •  3 mths ago
      Nope has no bearing on whether I'm buying a Playbook or not as I never intended to. Plus, sorry but one dev/app shouldn't be enough to sway anyone to buy a gadget like this.
     Post a comment
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