WHAT HAPPENED: The FDA is investigating reports of 13 deaths of people who consumed 5-Hour Energy beverages made by Living Essentials. These reports claim people suffered adverse events but do not prove that the drink was the cause. The FDA will take action if it can link the deaths to consumption of the drink.
WHAT IT MEANS FOR MONSTER: It's the latest in a string of bad news for energy drinks makers, who are facing increasing scrutiny.
THE FALLOUT: Monster has stood by the safety of its products but its shares have fallen sharply since this summer.
- Nature & Environment