Lara Trump’s RNC Is Already a Total Catastrophe

If you take Republicans at their word, small businesses are the lifeblood of the party. But their mom-and-pop worship does not appear to apply to Milwaukee, the site of the 2024 Republican National Convention.

According to a new report from longtime Milwaukee journalist Dan Shafer, the RNC, which pitched a projected $200 million in economic impact in its bid to secure Milwaukee as a host city for the convention, has failed to book the expected number of local venues, leaving businesses set to close for the week to accommodate reservations and events related to the convention high and dry.

“That kind of anticipated economic impact that everyone was high-fiving and champagne-popping and press conferencing about. At this point in time, none of that really has come true, for the most part,” Gary Witt, president and CEO of the Pabst Theater Group, which owns several venues that have hosted presidential town halls in the city, said. “It’s 100 percent a case of ‘overpromise, underdeliver,’ on all parts, by everybody.”

The party of personal responsibility reportedly promised to book out theaters to host events throughout the week, only to back out. The same is true of restaurants, many of which blocked off reservations in advance, only to never hear back. “I have a feeling this is going to be a business killer.… “If the (reservation) book stays the way it is, we’re not going to make enough money to cover costs,” Gregory León, a restaurant owner in the city, said. “[This is] certainly nothing like we were told or promised, and I believe it is that way for almost every restaurant in the city, with the exception of the big restaurant groups. We were told that restaurants and venues would be booked months in advance.… It’s turned out to be quite the contrary.”

Witt characterized the RNC planning as “underwhelming” and a “failure.”

News of the empty venues is the latest chapter in the Republican Party’s bizarre project to antagonize the city of Milwaukee at every turn before the start of the convention. Donald Trump trashed the city repeatedly, calling it “horrible.” The RNC’s reneging on deals it promised to make with local businesses, on the other hand, is all too predictable, given that the committee is now a Trump family affair; Lara Trump was named co-chair in March 2024, and stiffing lawyers, cops, and contractors is something of a Trump tradition.

The Republican National Convention is set to begin July 15. In the meantime, the GOP may have found a new slogan: “‘Overpromise, underdeliver,’ on all parts, by everybody.”