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    Omega Mobile Releases New White Paper on How to Create Successful Mobile Apps: Strategies and Tactics for Brands, Advertisers, Agencies, & Marketers

    PRWeb – Wed, Jan 11, 2012

    Omega Mobile's new whitepaper presents proven strategies and best practices for developing and implementing mobile apps that marketers, advertisers, and brand managers can effectively use to improve brand recognition, boost lead generation, and increase customer engagement. Paper details the many ways apps can harness the unique capabilities of smartphones for richer and more profitable brand experiences.

    San Francisco, CA (PRWEB) January 11, 2012

    Omega Mobile, an interactive design studio, today announced a new mobile marketing resource for developing successful mobile apps. Titled "How to Create Successful Mobile Apps: Strategies and Tactics for Brands, Advertisers, Agencies, & Marketers," this new white paper provides detailed steps that brands and marketers can use to execute engaging mobile apps.

    By creating strategic branding and tactical opportunities, mobile apps can improve marketing success. While some companies have been reluctant to harness the power of mobile apps because they don’t understand the long-term possibilities mobile apps offer or fear the financial risks, mobile apps can be effectively used to enrich brand interactions and boost profits.

    From lead generation and consumer data capture to timely promotions and mobile showrooms, this white paper explains mobile’s many marketing advantages, as well as how best to integrate mobile apps with current campaigns such as loyalty programs and social media. It offers best practices for developing versatile and effective mobile apps and shows brands and marketers the many ways apps drive business results.

    The white paper also facilitates the mobile app creation process by providing easy-to-use worksheets that help with initial planning, such as evaluating apps for inspiration and setting goals and strategies. Another worksheet assists with the design phase. Others target content and social strategy development.

    White Paper Title:


    "How to Create Successful Mobile Apps: Strategies and Tactics for Brands, Advertisers, Agencies, & Marketers"

    Free Download:


    Mobile Apps White Paper

    Key Topics:


    • Maximizing best practices for creating sticky apps

    • Leveraging social media to reach more consumers

    • Enhancing communications between brand and consumer

    • Capturing leads while increasing engagement

    • Enabling viral messaging to promote products and services

    • Creating unique interactivity to increase engagement

    • Targeting and enticing more consumers through rich media

    Visit http://www.omegamobile.com to learn more about our mobile marketing and mobile rich media advertising solutions.

    About Omega Mobile Inc.


    Omega Mobile is an interactive design studio that obsesses about mobile. Omega Mobile creates strategically integrated mobile experiences; directs product creation, innovation, and ideation; and helps companies maximize mobile opportunities. Omega Mobile specializes in mobile apps, mobile sites, landing pages, and rich media mobile ads. Additionally, Omega Mobile provides innovative solutions for mobile user interfaces, experience design, prototype design, and mobile systems.

    For more information, visit http://www.omegamobile.com or call 1-415-596-6342. Also visit Omega Mobile's mobile experience blog.

    ###

    Nader Nejat
    Omega Mobile
    415-596-6342
    Email Information


     

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