PC shipments could sink by double-digit percentage in Q1 2013

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PC Shipment Projection

Windows 8 PCs

It’s not easy being a PC vendor right now and the latest report issued by IDC indicates that it won’t get easier anytime soon. In particular, IDC says that an economic slowdown in China will lead to a further erosion of PC sales in the first quarter of 2013, a trend that is particularly worrisome because China accounted for “over 21% of global shipments in 2012,” making it the world’s largest market for personal computers. Because of this, IDC analyst Loren Loverde projects that “we could see a drop [in PC shipments] touching double-digits in the first quarter and a mid-single-digit decline in the second quarter before we see any recovery in the second half of the year.” Loverde also thinks it will be very difficult for the PC industry to return to growth this year and that the PC industry will need to deliver “attractive new PC designs and more competitive pricing relative to tablets and other products.”

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