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    Perfect Market and Gumiyo Partner on Mobile Content Service

    PRWeb – Thu, Dec 29, 2011

    Perfect Market and Gumiyo have partnered to combine their services on a mobile platform for publishers.

    Pasadena, Calif. (PRWEB) December 29, 2011

    Perfect Market, a leading provider of traffic and content optimization solutions for web publishers, and Gumiyo, a leading provider of mobile development and mobile publishing solutions, have partnered to combine their services on a mobile platform for publishers.

    The relationship between the companies is very simple: Gumiyo mobilizes, Perfect Market monetizes. The combination of Gumiyo’s mobile platform with Perfect Market’s traffic and content optimization solutions create a better experience for mobile users and increased profits for content publishers.

    While consumer adaption of mobile devices has been strong, advertising on these platforms has lagged. The combination of Perfect Market and Gumiyo allows publishers to take full advantage of mobile opportunities and moves mobile from being a “must have” for consumers to a “must have” revenue opportunity for publishers.

    “Perfect Market and Gumiyo have deployed their solution on Tier 1 premium publishers and are showing record rates of mobile traffic and monetization,” explained Perfect Market CEO Julie Schoenfeld.

    “Finally, publishers can generate meaningful revenue results from mobile, while having complete control over content, layout and user experience for every device” continues Gumiyo CEO Shuki Lehavi.

    About Perfect Market


    Perfect Market, Inc. helps grow engagement, traffic, and revenue for online publishers such as The New York Times, The Los Angeles Times, The San Francisco Chronicle, and The Chicago Tribune. Their semantic technology, smart SEO, customizable template design, and multivariate a/b testing framework, enable Perfect Market to deliver the right content in the right format, to the right user, with the right relevancy for their partners. These practices have led to significant increases in user engagement (more time on site and page views per visit), traffic (new visits), and revenue (higher click-thru rates on CPC ads due to relevancy, placement, and formatting).

    About Gumiyo


    Gumiyo enables publishers and businesses to connect with consumers on any device. The company’s cloud-hosted platform includes authoring tools that power more than 45,000 mobile sites, apps, and messaging programs for leading publishers, media companies, and software vendors worldwide. Gumiyo operates across a number of industries, including traditional and digital publishers, broadcast media, automotive, real estate, local business and brand marketing. (Source: http://www.gumiyo.com)

    ###

    Jessica Lewis
    Perfect Market
    626-229-3020
    Email Information


     

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