PARK CITY, UT - JANUARY 21: TV personality Ben Lyons (L), House of Hype founders Sam Keywanfar (C) and Ben Keywanfar (R) attend The "Lay the Favorite" Official Cast and Filmmakers Dinner presented by... more 
PARK CITY, UT - JANUARY 21: TV personality Ben Lyons (L), House of Hype founders Sam Keywanfar (C) and Ben Keywanfar (R) attend The "Lay the Favorite" Official Cast and Filmmakers Dinner presented by Bing at The Bing Bar on January 21, 2012 in Park City, Utah. (Photo by Dimitrios Kambouris/Getty Images for Bing) less 
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Getty Images | Photo By Dimitrios Kambouris / Getty Images for Bing
Sun, Jan 22, 2012 1:10 AM EST