Chris Lillich, Associate Marketing Director for Tide at Procter & Gamble, joined by top NFL Draft prospect Dion Jordan at the NFL PLAY 60 Youth Football Festival (YFF) event at Chelsea Waterside Park ... more 
Chris Lillich, Associate Marketing Director for Tide at Procter & Gamble, joined by top NFL Draft prospect Dion Jordan at the NFL PLAY 60 Youth Football Festival (YFF) event at Chelsea Waterside Park on Wednesday, April 24, 2013 in New York City, New York. Tide, an official sponsor of the NFL, announced that they will offer endorsement deals to the first player drafted to each of the 32 NFL teams. On draft night, these players will ask fans to share what team colors mean to them by tweeting out using #AboutOurColors. (Amy Sussman/AP Images for Tide) less 
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Associated Press
Wed, Apr 24, 2013 1:05 PM EDT