COMMERCIAL IMAGE - In this photo taken by AP Images for Wonka, Rob Dyrdek discusses how to get a $100,000 college scholarship through Wonka Free Ride on Wednesday, June 29, 2011, in Los Angeles. Wonka... more 
COMMERCIAL IMAGE - In this photo taken by AP Images for Wonka, Rob Dyrdek discusses how to get a $100,000 college scholarship through Wonka Free Ride on Wednesday, June 29, 2011, in Los Angeles. Wonka Free Ride offers a chance to win ultimate free rides – $100,000 college scholarship, cars, skateboards, and more. (Sarah Hummert/AP Images for Wonka) less 
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Associated Press
Wed, Jun 29, 2011 8:45 PM EDT