FILE - In this Sept. 13, 2011 file photo, Nintendo Co. President Satoru Iwata speaks during a news conference at a convention center in Tokyo, standing in front of an image of a pink-color model of ... more 
FILE - In this Sept. 13, 2011 file photo, Nintendo Co. President Satoru Iwata speaks during a news conference at a convention center in Tokyo, standing in front of an image of a pink-color model of the 3DS portable to woo women users when they launch it on Oct. 20. Nintendo's add-on button device for its 3DS video game machine is facing criticism as a possible design flaw and a detraction for the already struggling portable. Some critics say Nintendo is embarrassed about the 1,500 yen ($20) "slide pad," noting Iwata didn't mention a word about the gadget at his presentation earlier this week. (AP Photo/Itsuo Inouye, File) less 
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Associated Press | Photo By Itsuo Inouye, File
Fri, Sep 16, 2011 5:58 AM EDT