IMAGE DISTRIBUTED FOR MEXICO TOURISM - From left, Ruben Reachi, Scott Cross, Eduardo Sanchez Navarro, Edward Norton, Rodolfo Lopez-Negrete, and Sean Cross during the launch of the Baja International Film Festival at the Beverly Hilton on Wednesday, October 10, 2012, in Beverly Hills, Calif. (Bret Hartman/AP Images for Mexico Tourism)

Associated Press
IMAGE DISTRIBUTED FOR MEXICO TOURISM - From left, Ruben Reachi, Scott Cross, Eduardo Sanchez Navarro, Edward Norton, Rodolfo Lopez-Negrete, and Sean Cross during the launch of the Baja International Film Festival at the Beverly Hilton on Wednesday, October 10, 2012, in Beverly Hills, Calif. (Bret Hartman/AP Images for Mexico Tourism)
IMAGE DISTRIBUTED FOR MEXICO TOURISM - From left, Ruben Reachi, Scott Cross, Eduardo Sanchez Navarro, Edward Norton, Rodolfo Lopez-Negrete, and Sean Cross during the launch of the Baja International Film Festival at the Beverly Hilton on Wednesday, October 10, 2012, in Beverly Hills, Calif. (Bret Hartman/AP Images for Mexico Tourism)
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