This image provided by Oreo's shows the image the company's marketers tweeted some 10 minutes after the power went out during the Super Bowl XLVII football game on Sunday, Feb. 3, 2013. As of Monday afternoon, the image had been re-tweeted more than 15,000 times. (AP Photo/Oreo's )

Associated Press
This image provided by Oreo's shows the image the company's marketers tweeted some 10 minutes after the power went out during the Super Bowl XLVII football game on Sunday, Feb. 3, 2013. As of Monday afternoon, the image had been re-tweeted more than 15,000 times. (AP Photo/Oreo's )
This image provided by Oreo's shows the image the company's marketers tweeted some 10 minutes after the power went out during the Super Bowl XLVII football game on Sunday, Feb. 3, 2013. As of Monday afternoon, the image had been re-tweeted more than 15,000 times. (AP Photo/Oreo's )
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