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In this March 20, 2012, photo, Netflix Chief Product Officer Neil Hunt points out popular movies on Netflix at a theater inside Netflix headquarters in Los Gatos, Calif. A big part of Netflix’s future rides on how much their engineers can improve the software that draws up lists of TV shows and movies that might appeal to each of the video-subscription service’s 26 million customers. Netflix has spent 13 years learning viewers’ disparate tastes so it can point out movies they might enjoy. (AP Photo/Paul Sakuma)

Associated Press
In this March 20, 2012, photo, Netflix Chief Product Officer Neil Hunt points out popular movies on Netflix at a theater inside Netflix headquarters in Los Gatos, Calif. A big part of Netflix’s future rides on how much their engineers can improve the software that draws up lists of TV shows and movies that might appeal to each of the video-subscription service’s 26 million customers. Netflix has spent 13 years learning viewers’ disparate tastes so it can point out movies they might enjoy. (AP Photo/Paul Sakuma)
In this March 20, 2012, photo, Netflix Chief Product Officer Neil Hunt points out popular movies on Netflix at a theater inside Netflix headquarters in Los Gatos, Calif. A big part of Netflix’s future rides on how much their engineers can improve the software that draws up lists of TV shows and movies that might appeal to each of the video-subscription service’s 26 million customers. Netflix has spent 13 years learning viewers’ disparate tastes so it can point out movies they might enjoy. (AP Photo/Paul Sakuma)
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