President of Beats By Dr. Dre Luke Wood, VP Marketing State Farm Pam El and Activision Blizzard Inc. CEO Eric Hirshberg participate in "The Currency of Culture in Marketing" seminar during Advertising... more 
President of Beats By Dr. Dre Luke Wood, VP Marketing State Farm Pam El and Activision Blizzard Inc. CEO Eric Hirshberg participate in "The Currency of Culture in Marketing" seminar during Advertising Week on Monday, Oct. 1, 2012 in New York. (Photo by Charles Sykes/Invision for Advertising Week/AP Images) less 
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Associated Press
Tue, Oct 2, 2012 12:39 AM EDT