Kraft Foods Group's performance in the grocery space weighed significantly on its overall performance last year. The company’s sales in the grocery segment declined by about 3 percent, as it lost ... more 
Kraft Foods Group's performance in the grocery space weighed significantly on its overall performance last year. The company’s sales in the grocery segment declined by about 3 percent, as it lost market share amid intense price-based competition from the private label brands. Similar market conditions are expected to continue to weigh on its results this year as well. However, shrinking price gap between the private labels and Kraft’s national brands coupled with growing marketing expenditure by the company is expected to reduce the intensity of price-based competition in the long run. less 
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Wochit
Thu, Mar 20, 2014 3:00 PM EDT