Pro Football Hall of Famer Jerry Rice, center, with XBox executives, from left, Marc Whitten, Don Mattrick, Jerry Rice, Phil Spencer, David Treadwell and Aaron Greenberg at the "60 Million Minutes ... more 
Pro Football Hall of Famer Jerry Rice, center, with XBox executives, from left, Marc Whitten, Don Mattrick, Jerry Rice, Phil Spencer, David Treadwell and Aaron Greenberg at the "60 Million Minutes Challenge" launch event on Monday, Sept. 24, 2012 in Seattle, Wa. (Photo by Greg Wahl-Stephens/Invision for Xbox/AP Images) less 
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Associated Press
Mon, Sep 24, 2012 11:11 PM EDT