Signs for the Gevalia Pop-Up Store are displayed on 253 West 47th 

Signs for the Gevalia Pop-Up Store are displayed on 253 West 47th Street, Dec. 27, 2012, in New York. Free Gevalia coffee samples will be offered to New Yorkers and visitors at a temporary Gevalia cafe open from Dec. 26-31. (John Minchillo /AP Images for Gevalia)
Associated Press
Signs for the Gevalia Pop-Up Store are displayed on 253 West 47th Street, Dec. 27, 2012, in New York. Free Gevalia coffee samples will be offered to New Yorkers and visitors at a temporary Gevalia cafe open from Dec. 26-31. (John Minchillo /AP Images for Gevalia)
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