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  • Clarke quits as Australia, New Zealand eye World Cup title
    Clarke quits as Australia, New Zealand eye World Cup title

    Australia captain Michael Clarke will quit one-day international cricket after the World Cup final, bringing the curtain down on his 12-year career and adding a fresh edge to Sunday's Melbourne showdown against New Zealand. "I think it's the right time for me and the Australian cricket team," the 33-year-old Clarke told reporters on Saturday.

  • Tennis-WTA leader sees more growth via TV, fan input

    By Mark Lamport-Stokes March 26 (Reuters) - With gender equality achieved and a host of new sponsors brought in, WTA chairman and CEO Stacey Allaster has set her sights on further growth of the tour via a landmark television deal and by enhancing the fan experience. Allaster, who took over as the tour's leader from Larry Scott in 2009, believes the sky is the limit for the Women's Tennis Association (WTA) because of its global reach and a plethora of top players from different countries. "When you've got a strategic market around the globe, it's pretty easy for us to piece together either an event or an athlete to create local activation strategies for commercial partners." Allaster, whose tour includes more than 2,500 players competing for in excess of $120 million in prize money, is especially excited about the WTA's television deal with Perform, starting in 2017. "We'll be able to have the pipeline to distribute and that ultimately will have a dramatic impact on building our fan base and showcasing our product because when people see it, they cannot believe how talented these athletes are." A BONUS AND CHALLENGE Allaster, who was tournament director of the Canadian Open for 15 years before rising up through the WTA hierarchy and becoming chairman and CEO in July 2009, regards the tour's global reach as both a bonus and challenge.


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