Specialty coffee industry panelists select Big Train’s Fit Frappe™ as 1 of 3 best new products at Coffee Fest trade show in Seattle.
(PRWEB) September 27, 2011
At each of the Coffee Fest shows across the United States held annually, manufacturers are invited to spotlight new products for specialty coffee and tea retailers. Vendors can compete in two categories – consumables (like mixes) and non-consumables (like cups and lids). Submissions are carefully reviewed and sampled by a team of industry experts to determine the best new products available to coffee houses and other retailers. At the Coffee Fest show in Seattle last week, Big Train won 3rd place, and was the only drink mix manufacturer to win one of the three coveted awards at this event.
“It’s quite an honor to receive a best in show award at Coffee Fest”, says Frank Lindsey, General Manager of Foodservice at Big Train. “Fit Frappe has been well received by coffeehouses and new verticals for Big Train. It’s great to see industry experts acknowledge this new product line. Fit Frappe will give our customers an opportunity to capture incremental drink sales with more fitness-minded consumers that might otherwise seek high-protein refreshments elsewhere.”
This is Big Train’s 3rd award from Coffee Fest since 2004, representing three categories of products, first Chai , then Shaken Teas, and now Protein Drink Mixes.
Big Train launched Fit Frappe™ Protein Drink Mixes in a response to customers demanding healthier beverage options. Packed with 20 grams of protein, less than 1 gram of sugar and 130 calories, a 16 ounce beverage can be a meal replacement or a refreshing mid-day snack that can be enjoyed guilt-free. Fit Frappe™ also has 19 vitamins and minerals, at least 5 grams of fiber, only 3.5 grams of fat and is gluten free.
This gourmet protein drink comes in 3 pound bags in three mouthwatering coffee flavors, Vanilla Latte, Mocha and Espresso and two non-coffee flavors, Vanilla and Chocolate. Baristas can easily create these drinks by just adding water or combine their espresso with Big Train’s Vanilla and Chocolate Fit Frappe™ mixes to customize their own delicious coffee protein drinks, without the heavy chalkiness and aftertaste from other protein mixes. Coffee house operators like that Fit Frappe™ can be served blended, over ice, or hot. Other protein mixes tend to clump up whereas Fit Frappe™ creates a frothy latte richness when served hot.
Samples of Big Train Fit Frappe™ protein drink mix are available to coffee house and foodservice operators through local Big Train distributors or by contacting Big Train directly at 800 BIG TRAIN (800-244-8724). For more information regarding Fit Frappe, go to http://www.FitFrappe.com or search #fitfrappe on twitter.
Big Train will donate a portion of profits from sales of Fit Frappe™ products to a nonprofit organization called Good Sports. Good Sports’ mission is to increase youth participation in sports, fitness, and recreational programs by targeting one of the major obstacles limiting participation – access to sports equipment. Since 2003, Good Sports has provided $5.7 Million worth of equipment impacting over 300,000 kids, while serving the needs of over 750 youth programs across the United States. Big Train is excited to be a part of this great organization and the opportunity to help less fortunate kids get more involved in sports and encourage a lifelong healthy active lifestyle. For more information go to http://www.GoodSports.org.
About Big Train, Inc.
Founded in 1991, Big Train is a leading manufacturer and distributor of premium powdered and liquid concentrate beverage mixes serving the specialty coffee, foodservice and retail industries in the US and abroad. Headquartered in Lake Forest, California with a manufacturing facility in Rancho Santa Margarita, California, Big Train is known for high quality beverage solutions that are great tasting and easy to prepare. Big Train offers a wide array of products including blended ice coffees, coffee-free blended crème frappes, chai teas, protein drink mixes, fruit smoothies, kids’ beverages, hot cocoas (hot chocolates), low carb beverages and baked goods, powdered soft serve and flavored syrups to more than 20,000 customers including independent and small chain coffeehouses, bakeries, foodservice operators and its extensive international distributor network. For more information, visit http://www.bigtrain.com or call 800-BIG-TRAIN (that’s 800-244-8724). Or follow @BigTrain on Twitter http://www.twitter.com/bigtrain or like Big Train on Facebook at http://www.facebook.com/bigtrain. For testimonials, where to buy, nutritional information, and video recipes for Big Train Fit Frappe™ Protein Coffee mixes, go to http://www.FitFrappe.com or email us at fitfrappe(at)bigtrain(dot)com.
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Tim Pisarski
Big Train, Inc.
9493408820
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