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    Top California Dive Bar, Johnny's Saloon, is World's First Pour Your Own PBR Bar

    PRWeb – Tue, Jan 31, 2012

    Johnny's Saloon, Huntington Beach CA, a self-proclaimed blue-collar institution, goes 'high tech' to allow it's customers to pour their own Pabst Blue Ribbon.

    Huntington Beach, CA (PRWEB) January 31, 2012

    Johnny's Saloon is a raunchy, 'take us as you find us', neighborhood (award winning) dive-bar known for it's support of veterans, blue collar America and a love of what they do ...100 beers and 100 whiskies, come and get 'em!

    This week they added to their unique character by becoming the world's first 'pour your own PBR bar. The addition of two Draft Tables by makers Ellickson USA means that customers can now pour their own PBR right at the table. Each table comes equipped with two taps on a rotating tower so customers simply twist the taps toward themselves and pour.

    Managing partner Johnny Nosich commented, "These table taps allow self-serve beer. That along with the best jukebox in OC and the best regulars in the world makes for a pretty awesome time. The i-buttons allowing anyone access to the table, that's of age, is just such a cool feature we couldn't resist spoiling our patrons so we got them in."

    When CEO/COO Josh Goodman was asked about the i-button feature he replied, "It's a hardware fob that the customer can attach to their keychain that stores their information. Each beer tap has a receptor that accepts these fobs so customers can open the tap and pour what they would like, up to a two beer limit, and they can taste as many flavors of beer as they have on their tables in the bar. We have also migrated that i-button technology to entire walls of taps we call “beer walls in other locations around the US."

    Johnny and the team at the saloon maintain that the beer wall is next on their wish list for their lucky beer drinking regulars.

    Headquartered in Timonium, MD, Ellickson USA, a subsidiary of Irish Company Ellickson International, was founded in 2009 and provides innovative technologies that enhance the commercial performance and social dynamic of bars, restaurants, hotels and an array of hospitality businesses. Working closely with the hospitality community and world-leading brands including Diageo, Ascon, Coca-Cola, Tesco and GlaxoSmithKline, Ellickson USA supports on-premise owners and beverage brands in several exciting ways: the company’s flagship offering, the Draft Table™ beer dispensing system provides marketing impetus, waste reduction and competitive advantage. Bevdok™ is the company's latest product introduction poised to deliver strong results against the unsolved, industry-wide issue of unsanitary soda gun dispensers. Cellar Monitor™ and i-hospitality™ now in late development stages of market testing and commercialization will also advance premises management in new and dynamic ways.

    # # #

    Declan Duggan
    Ellickson USA
    215-219-9203
    Email Information


     

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