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Multichannel arts and crafts retailer A.C. Moore Arts & Crafts Inc. has named Richard Arthur as its vice president of marketing and advertising. He reports to David Abelman, chief marketing and merchandising officer.
Oracle has announced the availability of Oracle Communications Marketing and Advertising, a new application that enables network operators to securely execute targeted mobile advertising and marketing campaigns based on subscribers’ demographic, usage and location information.
Third Wave Advertising, Central Georgia's most comprehensive advertising agency and internet marketing firm, announces the addition of Johanna Anderson as Marketing Assistant. Anderson, a Macon native, recently joined the Third Wave team after spending five years as a creative writer and project manager for several Atlanta based advertising agencies. Anderson is responsible for project and ...
Do You Own Stock in a Company That Condones Executive Corruption? By Rudy Socha Lorain, OH - Can you imagine the repercussion if your corporate procurement department was receiving season tickets to sporting events or invitations to celebrity parties in return for multi-million dollar contracts? How are your company's marketing department and advertising department getting away with procurement ...
Application Helps Network Operators Drive New Revenue From Mobile Marketing and Advertising
Veterans of Microsoft, Google, About.com and Conde Nast Extend Expertise in Advertising Technology Sales and Marketing
Pangea Media, an online marketing company and the leading provider of quiz-based advertising solutions for advertisers and publishers, announced today the results of its highly successful Twilight:
Walt Disney Co Chief Executive Bob Iger said on Wednesday he felt "really good" about the improving advertising front, saying sales for last-minute TV spots were up in the mid-20s percent range versus longer-term deals signed by marketing customers.
Private health insurance companies that offer alternative Medicare coverage funnel billions of dollars toward company profits, and to marketing and advertising rather than to patient care, U.S. Democrats charged in a report released on Wednesday.
NEW YORK----Total measured advertising expenditures in the first nine months of 2009 dropped by 14.7 percent as compared to the same period in 2008, according to data released today by TNS Media Intelligence, the leading provider of strategic advertising and marketing information.
Today Arbitron Inc. , and a consortium of radio industry leaders agreed to collaborate on an initiative intended to improve the analytical methods used by advertisers to evaluate the tangible impact of radio advertising on product sales.
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