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AdWeek - Sun Dec 6, 6:37 pm ET
The advertising industry is having its toughest time in a long time -- perhaps ever. Yes, it’s because of the recession. But it’s also because of the change wrought by the digital restructuring of marketing communications. Suddenly, everything is different. Ad budgets are waiflike.
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1up.com - Fri Dec 4, 11:53 am ET
While some worry about violence and sexual content in video games, at least one agency thinks that the industry is doing a pretty good job of keeping that content away from minors. That would be the Federal Trade Commission, who recently reported that the video game industry has "outpaced" all other entertainment industries in offering responsible marketing and advertising (via GI.biz ). The ...
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PRWeb via Yahoo! News - Thu Dec 3, 8:25 am ET
Comprehensive interview webinar illuminates FTC (Federal Trade Commission) regulation changes and eases compliance. The FTC recently provided an online, in-depth interview examining the Internet applications of recent changes / additions to the FTC Act with Jim Edwards of Guaranteed Response Marketing, LLC. The expanded interpretation of the regulations goes into effect December 1, so every ...
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OfficialWire - Sun Dec 6, 5:11 am ET
OfficialWire is very proud now to feature daily submissions by M J Flanagan —creator of Flantoons ™. "Flantoons" customarily appear in newspapers and magazines. . .but many business owners needing concept-cartoons for advertising and PR, presentations, websites, blogs, etc., have realized just how versatile and insightful Mike Flanagan's creations are as adjuncts to marketing campaigns and ...
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AP via Yahoo! News - Fri Dec 4, 6:32 pm ET
Omnicom Group Inc., one of the world's largest advertising and marketing conglomerates, said Friday its board declared a regular dividend of 15 cents per share.
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The Arizona Republic - Fri Dec 4, 1:23 pm ET
The ad agency Surprise hired to build its marketing strategy recommended capitalizing on the popularity of the city's Web site and flaunt strengths like its down-home feel and recreation offerings through various media. At Thursday's special council work session, city spokesman Ken Lynch boiled down the 34-page marketing plan by Phoenix-based firm Moses Anshell into a brief presentation, with ...
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PR Newswire via Yahoo! Finance - Tue Dec 1, 11:28 am ET
Elias/Savion Advertising, Inc., an award-winning, full-service marketing, public relations, private broadcasting and interactive services firm located in Pittsburgh, PA, has recently garnered a host of awards for its outstanding graphic design, web design and advertising work.
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Entrpreneur.com - Fri Dec 4, 8:43 am ET
Do-it-yourself web marketing options are cutting into the ad industry's bottom line.
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PR Newswire via Yahoo! Finance - Thu Dec 3, 9:00 am ET
The Puerto Rico Tourism Company will unveil a new integrated marketing campaign designed to increase awareness and make Puerto Rico a top of mind destination. The $10 million advertising campaign will run locally on networks like Bravo, Food Network, Fine Living, Travel Channel, CNN and CNBC.
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Austin American-Statesman - Fri Dec 4, 1:04 am ET
The Austin American-Statesman is partnering with Valassis Communications Inc., a media and marketing services company, to provide expanded reach for advertisers in the Austin area.