8133 Stories, most recent news story added Tue Dec 8, 5:10 am ET
Yahoo Inc CEO Carol Bartz put a 'for sale' sign on HotJobs on Tuesday, saying Yahoo was open to selling the non-core unit for the right price even though an improving economy could help its prospects.
Yahoo on Monday rolled out a new tool to allow users of its advertising networks to control what targeted ads they receive, in response to growing demand from consumers.
Yahoo has just launched its Ad Interest Manager designed to make online advertising more transparent.
Yahoo and Microsoft have finalized their agreement to install Microsoft as the exclusive search provider for Yahoo's network of sites. Yahoo and Microsoft have finalized their agreement to install Microsoft as the exclusive search provider for Yahoo's network of sites, the companies announced Friday. The deal,...
Yahoo! and Microsoft have finalised the terms of their search agreement, five months after announcing the deal.
Yahoo has this week announced a new tool for its users that takes behavioral marketing one step further and allows ads to be targeted not only by user behavior, but by the user themselves.
Yahoo! and Microsoft have announced that they have finalised the details of their planned Internet search and advertising partnership.
Yahoo announced a new consumer tool this morning, called "Ad Interest Manager." BoomTown is going to ignore the could-it-be-duller name for the feature, which--Yahoo said in a press release you can see below--gives users a "central place where Yahoo! visitors can see a concise summary of their online activity and make easy, constructive choices about ...
For users, targeted advertising has always walked a thin line between being useful and creepy. This is due in no small part to the fact that advertisers need to see people's surfing habits before they can, well, target them. Yahoo has decided to head off some of that privacy-related criticism by launching a new tool that allows users to see how they're being targeted and lets them control ...
LONDON - Yahoo and Microsoft have cemented their search deal, a move that will result in Microsoft's Bing powering Yahoo's search engine.
Deal scheduled for completion in early 2010 Microsoft and Yahoo have finalised the terms of a broad search and advertising agreement intended to help them compete more effectively with Google.
Yahoo has joined the growing number of companies updating their privacy policies with new tools to better manage the data that is collected about consumers. The company has launched a beta tool called "Ad Interest Manager" that shows users what interests Yahoo thinks they have based on their online activity. The tool also allows users to edit that information if they feel it is not accurate.
Submit your comment Microsoft and Yahoo have signed off on their plan to team up against Google in the lucrative internet search market. The step announced on Friday seals the terms of a preliminar...
(Telecompaper) Yahoo! and Microsoft announced that they have finalized the details of their planned internet search and advertising partnership. The companies expect to implement the deal next year with the approval of anti-trust regulators. Yahoo! will use Microsoft's new Bing search engine on its own sites while Yahoo! will provide the exclusive global sales force for premium search ...
Get the latest news alerts: Follow LTW at Twitter. WASHINGTON - A new online tool from Yahoo Inc. will let users see and edit the personal profiles that the Internet company compiles about them to target Internet advertising.
SAN FRANCISCO - Microsoft and Yahoo have signed off on their plan to team up against Google in the lucrative internet search market.The step seals the terms of a preliminary agreement announced in late July. The 10-year...