Discover Yahoo! With Your Friends

Explore news, videos, and much more based on what your friends are reading and watching. Publish your own activity and retain full control.

To get started, first

YOUR FRIENDS' ACTIVITY

    Votigo Announces Beta For Social Media Promotions Platform

    PRWeb – Fri, Sep 9, 2011

    Self-service access to the Votigo Platform, launched in an invitiation-only beta, gives all brand marketers access to industry leader’s powerful technology.

    Boulder, CO (PRWEB) September 09, 2011

    Votigo, the market leader in social media promotions technology, announced today the launch of an invitation-only beta for self-service access to the Votigo Platform. The Platform allows brands and organizations of all sizes to create promotions such as sweepstakes and photo or video contests for Facebook within a simple and cost-effective interface. Votigo will debut the Platform beta at two important events the week of Sept. 12th: DEMO Showcase in San Francisco and Boulder Beta in Boulder, Colorado.

    While Votigo has primarily served major domestic and international brands since its founding in 2006, the company’s latest offering coincides with explosive social media investment by small and growing businesses, with OPENForum reporting that 44% of small businesses are now using social media to attract new customers. As brands pile up followers on Facebook, Twitter and other thriving social media networks, they increasingly run promotions to increase likes, acquire engaging content, and reach more potential customers on these platforms.

    For the first time, the Votigo Platform offers an option that accommodates the budget and self-service orientation of emerging socially-savvy brands. The Platform also enables Votigo’s established social media brand marketing partners to supplement their major promotional campaigns with ongoing lightweight, lower cost promotions.

    “This is a purely demand-driven move for us,” says Votigo co-CEO and Founder Jim Risner. “We have been incredibly focused on powering cross-platform campaigns and providing API tools for Fortune 1000 clients since our inception, but clearly the market has a need for a powerful yet simple self-service option backed by our level of expertise. Our premium, full-service solutions will continue to influence the features and functionality that we add to the self-service platform.”

    The Votigo Platform launches in beta with three of the most popular, in-demand promotions applications: photo contests, video contests and sweepstakes on Facebook. Users can create an account, log-in, and in five simple steps, configure and launch a user-generated contest or audience-capturing sweepstakes to their Facebook brand page. Aside from the Platform’s security and power, and the expertise of a company that achieved Facebook Preferred Developer Consultant status in early 2010, other distinctive features include a streamlined interface, Like-Gating option, and private registration database. As with all Votigo promotions apps, brand users keep the private registration data of all promotions participants, who are never retargeted for other clients’ campaigns.

    Votigo will continue to develop new offerings through the platform ahead of an official launch date later this year, including tools for brands to quickly publish dedicated microsites, mobile extensions, Twitter promotions and more. The company promises that brand marketers can expect the same reliable integration across social media platforms that the company’s current clients expect from its full-service platform.

    “We have been running social media promotions since before Facebook was an open environment for brands,” says Risner. “Our clients expect our solutions to tie together a consistent brand message regardless of the social channels they choose to run their promotions. The Votigo Platform provides brands another opportunity to tap into our vast social media promotions expertise.”

    Brand marketers and press members interested in trying the beta can request an invitation at http://www.votigo.com/blog/beta

    About Votigo


    Votigo is the leading social media marketing & promotions technology company helping businesses to attract, engage, and retain customers on the Web, Facebook, Twitter, and Mobile. Founded in 2006, Votigo is a fast-growing, privately held company with offices in the San Francisco Bay Area; Boulder, Colorado; and Hyderabad, India. The Votigo platform helps businesses better engage their customers, build brand awareness, and increase revenue through the use of user-generated photo and video contests, interactive sweepstakes, and online promotions. Votigo is a Facebook Preferred Developer Consultant and provides full service social media solutions to Fortune 500 companies, advertising agencies, PR firms, publishers, media companies and brands. For more information, please visit http://www.votigo.com.

    Contact:


    Jeff Rozic


    Director of Marketing


    720.596.4479


    jrozic(at)votigo(dot)com

    Follow @Votigo on Twitter

    ###

    Jeff Rozic
    jrozic@votigo.com
    720-596-4479
    Email Information


     

    There are no comments yet

    [ [ [['Connery is an experienced stuntman', 2]], 'http://yhoo.it/KeQd0p', '[Slideshow: See photos taken on the way down]', ' ', '630', ' ', ' ', ], [ [['Connery is an experienced stuntman', 7]], ' http://yhoo.it/KpUoHO', '[Slideshow: Death-defying daredevils]', ' ', '630', ' ', ' ', ], [ [['know that we have confidence in', 3]], 'http://yhoo.it/LqYjAX ', '[Related: The Secret Service guide to Cartagena]', ' ', '630', ' ', ' ', ], [ [['We picked up this other dog and', 5]], 'http://yhoo.it/JUSxvi', '[Related: 8 common dog fears, how to calm them]', ' ', '630', ' ', ' ', ], [ [['accused of running a fake hepatitis B', 5]], 'http://bit.ly/JnoJYN', '[Related: Did WH share raid details with filmmakers?]', ' ', '630', ' ', ' ', ], [ [['accused of running a fake hepatitis B', 3]], 'http://bit.ly/KoKiqJ', '[Factbox: AQAP, al-Qaeda in Yemen]', ' ', '630', ' ', ' ', ], [ [['have my contacts on or glasses', 3]], 'http://abcn.ws/KTE5AZ', '[Related: Should the murder charge be dropped?]', ' ', '630', ' ', ' ', ], [ [['have made this nation great as Sarah Palin', 5]], 'http://yhoo.it/JD7nlD', '[Related: Bristol Palin reality show debuts June 19]', ' ', '630', ' ', ' ', ], [ [['have made this nation great as Sarah Palin', 1]], 'http://bit.ly/JRPFRO', '[Related: McCain adviser who vetted Palin weighs in on VP race]', ' ', '630', ' ', ' ', ], [ [['A JetBlue flight from New York to Las Vegas', 3]], 'http://yhoo.it/GV9zpj', '[Related: View photos of the JetBlue plane in Amarillo]', ' ', '630', ' ', ' ', ], [ [['the 28-year-old neighborhood watchman who shot and killed', 15]], 'http://news.yahoo.com/photos/white-house-stays-out-of-teen-s-killing-slideshow/', 'Click image to see more photos', 'http://l.yimg.com/cv/ip/ap/default/120411/martinzimmermen.jpg', '630', ' ', 'AP', ], [ [['Titanic', 7]], 'http://news.yahoo.com/titanic-anniversary/', ' ', 'http://l.yimg.com/a/p/us/news/editorial/b/4e/b4e5ad9f00b5dfeeec2226d53e173569.jpeg', '550', ' ', ' ', ], [ [['He was in shock and still strapped to his seat', 6]], 'http://news.yahoo.com/photos/navy-jet-crashes-in-virginia-slideshow/', 'Click image to see more photos', 'http://l.yimg.com/cv/ip/ap/default/120406/jet_ap.jpg', '630', ' ', 'AP', ], [ [['xxxxxxxxxxxx', 11]], 'http://news.yahoo.com/photos/russian-grannies-win-bid-to-sing-at-eurovision-1331223625-slideshow/', 'Click image to see more photos', 'http://l.yimg.com/a/p/us/news/editorial/1/56/156d92f2760dcd3e75bcd649a8b85fcf.jpeg', '500', ' ', 'AP', ] ]
    [ [ [['did not go as far his colleague', 8]], '29438204', '0' ], [ [[' the 28-year-old neighborhood watchman who shot and killed', 4]], '28924649', '0' ], [ [['because I know God protects me', 14], ['Brian Snow was at a nearby credit union', 5]], '28811216', '0' ], [ [['The state news agency RIA-Novosti quoted Rosaviatsiya', 6]], '28805461', '0' ], [ [['measure all but certain to fail in the face of bipartisan', 4]], '28771014', '0' ], [ [['matter what you do in this case', 5]], '28759848', '0' ], [ [['presume laws are constitutional', 7]], '28747556', '0' ], [ [['has destroyed 15 to 25 houses', 7]], '28744868', '0' ], [ [['short answer is yes', 7]], '28746030', '0' ], [ [['opportunity to tell the real story', 7]], '28731764', '0' ], [ [['entirely respectable way to put off the searing constitutional controversy', 7]], '28723797', '0' ], [ [['point of my campaign is that big ideas matter', 9]], '28712293', '0' ], [ [['As the standoff dragged into a second day', 7]], '28687424', '0' ], [ [['French police stepped up the search', 17]], '28667224', '0' ], [ [['Seeking to elevate his candidacy back to a general', 8]], '28660934', '0' ], [ [['The tragic story of Trayvon Martin', 4]], '28647343', '0' ], [ [['Karzai will get a chance soon to express', 8]], '28630306', '0' ], [ [['powerful storms stretching', 8]], '28493546', '0' ], [ [['basic norm that death is private', 6]], '28413590', '0' ], [ [['songwriter also saw a surge in sales for her debut album', 6]], '28413590', '1', 'Watch music videos from Whitney Houston ', 'on Yahoo! Music', 'http://music.yahoo.com' ], [ [['keyword', 99999999999999999999999]], 'videoID', '1', 'overwrite-pre-description', 'overwrite-link-string', 'overwrite-link-url' ] ]

    News For You

    Loading...