The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here.
Name: Reserve My City
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Quick Pitch: Reserve My City makes it easy to book restaurant reservations on your Foursquare to-do list.
Genius Idea: A seamless way to make reservations at the restaurants you discover on Foursquare.
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Discovering restaurants and adding them to your Foursquare to-do list is easy –- but forgetting to actually go to those restaurants is even easier.
That’s why Eugene Leychenko founded Reserve My City, a Foursquare add-on that lets you book restaurant reservations. The add-on makes it easier to finally make it to the restaurants you discover and to explore other hotspots nearby.
Whenever you find a new restaurant and add it to your to-do list, Reserve My City immediately sends you a personalized e-mail with the restaurant location and a “Reserve Now” link that lets you make reservations on OpenTable.
Based on proximity to the restaurant and your individual taste, the e-mail also includes recommendations for places to grab a drink before dinner, and places to enjoy dessert after dinner.
Here’s what the e-mail looks like:
“Reserve My City is a real seamless, frictionless way of going from ‘Okay I found this place’ to ‘Now I’m actually going to this place,’” Leychenko told Mashable in an interview.
Developed in January, Reserve My City is currently working on a “look-alike” feature – if a Foursquare user adds a restaurant to their to-do list that is not on OpenTable, Reserve My City will recommend a similar restaurant that does accept reservations through OpenTable.
The startup has about 500 users. In the future, Reserve My City plans to base its business model on partnerships with businesses such as dating and travel websites.
Image courtesy of iStockphoto, bagi1998
Series Supported by Microsoft BizSpark
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark, a startup program that gives you three-year access to the latest Microsoft development tools, as well as connecting you to a nationwide network of investors and incubators. There are no upfront costs, so if your business is privately owned, less than three years old, and generates less than U.S.$1 million in annual revenue, you can sign up today.
This story originally published on Mashable here.
