This 2021 Ford Bronco First Edition Is Listed on eBay for $150,000

·2 min read
Photo credit: eBay
Photo credit: eBay


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  • A four-door 2021 Ford Bronco First Edition finished in Area 51 is listed on eBay for $150,000.

  • The sold-out First Edition was limited to 7000 units, and it starts at $62,605 for the four-door.

  • The First Edition is powered by a 330-hp twin-turbo V-6 and comes with the Sasquatch package that adds 35-inch tires.

Ford's new Bronco has started shipping to reservation holders, and included in the nearly 200,000 reserved off-road SUVs is a batch of the limited-production First Edition model. The Bronco First Edition was limited to 7000 units, and they're all accounted for, but someone has already listed one on eBay in Long Island, NY, for an absurd price of $150,000.

Yes, you read that right: That's an $87,395 markup over the starting price of the fully loaded four-door model. This one is equipped with the hardtop and is finished in Area 51 with the First Edition–specific Dark Space Gray and Navy Pier interior. First Editions have unique hood and side graphics and come equipped with the Sasquatch off-road package, which includes 35-inch mud-terrain tires, locking front and rear axles, high-clearance suspension and fender flares, Bilstein dampers, and more. The Lux package also comes standard, which adds things like a 10-speaker Bang & Olufsen sound system and a wireless charging pad.

Bronco First Editions come with the optional 330-hp twin-turbocharged 2.7-liter V-6 engine and 10-speed automatic transmission. We recently tested a two-door Bronco First Edition, and it reached 60 mph in 6.3 seconds, making it quicker than a Wrangler Rubicon with Jeep's 285-hp 3.6-liter V-6, which takes 7.4 seconds to get to 60 mph.

Those who didn't reserve a 2021 Bronco will have to wait until the 2022 model year to get their hands on the new off-roader unless they're willing to pay this much to get the exclusive First Edition. This example has just 500 miles on the odometer, and we wish the seller—and the buyer—the best of luck. Of course, this wouldn't be the most someone has paid for the new Bronco, as VIN001 was auctioned for more than $1 million at Barrett-Jackson earlier this year.

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