50 Cent’s breakout ‘In Da Club’ music video has amassed a billion views on YouTube

Karu F. Daniels, New York Daily News
·1 min read

50 Cent’s music video for the 2003 breakout rap hit “In Da Club” has made it to one of music’s most prestigious clubs.

On Monday, the award-winning Philip Atwell-directed clip officially became a part of YouTube’s Billion Views Club.

“1 Billion views. Not Bad for a kid from South Side. LOL,” the rap mogul tweeted with a snippet of the clip.

According to a company spokesperson, “In Da Club” is the second Rap/Hip Hop music video from the Pre-YouTube era to achieve this milestone — Eminem’s 2002 “Without Me” is the first.

50 Cent, whose real name is Curtis James Jackson III, joins a select group of artists to achieve such status, including Nirvana, Queen, Guns N' Roses, The Cranberries, a-ha and most recently Whitney Houston.

The music video — the lead single from his multiplatinum-selling debut “Get Rich or Die Trying” opus — won Best Rap Video and Best New Artist at the 2003 VMA’s and was nominated for Video Of The Year.

Produced by Eminem and Dr. Dre, 50 Cent’s first “official” album was released via Interscope Records in 2003 and debuted in the No. 1 spot on the Billboard 200. “In Da Club,” became a mainstream radio staple and reached No. 1 on the Billboard Hot 100, propelling the album to be officially certified 9-times platinum by the Recording Industry Association of America and ranked among Rolling Stone’s 500 Greatest Albums of All-Time.

Since the breakout success, 50 Cent has flourished as mogul in music, television and other business pursuits.


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