Amazon Fresh eyes multiple Twin Cities locations

Nick Halter
·1 min read

Amazon is planning a big entry into the Twin Cities grocery market beyond just the Burnsville store we told you about on Tuesday.

What's happening: Amazon also wants to bring checkout-free Fresh stores to Eagan Town Centre and a former JCPenney store in Coon Rapids' Riverdale Village, Nick confirmed with his sources.

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  • It's also working on several more suburban sites.

The state of play: Twin Cities-based food consultant Rick Shea said the Twin Cities will be a good test market for Amazon, which has already opened several Fresh stores in California and is beginning to open them in Chicago.

  • "The market is still dominated by Target and Cub Foods. … It has a lot of competition. It gives Amazon a good read on how their concepts will do as they expand and roll out,” he added.

Of note: Amazon already owns Whole Foods.

An Amazon spokeswoman said the company does not comment on rumors or speculation.

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