Area 51 raid: Bud Light says free beer for 'any alien that makes it out'
Aliens need beer, too, apparently.
As a joke Facebook event to "storm Area 51" and "see them aliens" grows to almost 2 millions RSVPs, Bud Light says it'll offer free beer "to any alien that makes it out."
Bud Light initially tweeted Monday, "We’d like to be the first brand to formally announce that we will not be sponsoring the Area 51 raid."
But changed course later in the week, even designing an Area 51 special edition label for the beer.
"Greetings Earthlings. This is the famous Area 51. We know of no space beer by any other life form which is brewed and aged to be more refreshing. Our cryogenic aging produces a light bodied space lager with a fresh taste, a crisp, clean finish, and a smooth drinkability. Take us to your leader...for drinks," a message at the top of the label reads.
Area 51 Special Edition. 👽 pic.twitter.com/8wGbSLqY6r
— Bud Light (@budlight) July 17, 2019
Screw it. Free Bud Light to any alien that makes it out. https://t.co/AOWOYL3Oyp
— Bud Light (@budlight) July 17, 2019
What's really out there: Raiding Area 51? You'll find a sci-fi brothel, a gift shop and a bunch of desert
Replying to Twitter users wondering where they could get a brew with the green and black label, Bud Light said it would "make it happen" if they get 51,000 retweets.
"Whether you’re from this planet or another galaxy, nothing says ‘welcome to our planet’ like a few beers," Bud Light said in a statement to USA TODAY. "The way we see it, there’s no better way to show these aliens ‘we come in peace’ than a few BLs. Who knows? Maybe a few beers will make this a party rather than a raid."
51,000 RTs and we'll make it happen.
— Bud Light (@budlight) July 17, 2019
The apparent marketing stunt comes amid viral interest in the satirical Facebook event, which even garnered a response from the Air Force.
Spokeswoman Laura McAndrews said in a statement to USA TODAY that Air Force officials were aware of the event that aims to uncover what many people believe are conspiratorial secrets of the military installation in Nevada.
McAndrews didn't specify any security plans at the base, but she did warn those thinking of entering the area.
"The Nevada Test and Training Range is an area where the Air Force tests and trains combat aircraft," McAndrews said. "Any attempt to illegally access military installations or military training areas is dangerous."
Follow USA TODAY's Ryan Miller on Twitter @RyanW_Miller
This article originally appeared on USA TODAY: Area 51 raid: Bud Light offers special edition beer for Facebook event
