Best Black Friday Car Deals for 2019

Jeff S. Bartlett

Consumer Reports has no financial relationship with advertisers on this site.

The airwaves and the internet are abuzz with holiday deals on the latest gizmos and gadgets. But if you're looking for truly colossal savings, check out some of the offers at your local car dealerships, where you can save big money.

There are benefits to spending your shopping time buying a new car:

• You could save thousands of dollars.
• Some 2020 models already have huge discounts.
• There are extreme deals available on remaining 2019 models, though selection may be limited. Recommended 2019s with national deals promising savings of 10 percent or more off the sticker price are listed at the bottom. 
• Dealers are typically more willing to negotiate to meet their quotas as the end of the month approaches.
• You’ll find plenty of parking and fewer crowds at a dealership than at the local mall.

Studying the current 2019 and 2020 deals, we found that the difference between the model years is often just a few hundred dollars, certainly not enough to offset the accelerated depreciation that a 2019 vehicle will suffer this year. Plus, there's always the potential to get more features, especially advanced safety systems, in the latest version. For these reasons, our focus here is primarily on 2020s. 

Even among 2020s, we're seeing potential savings off MSRP (factoring in all national discounts and negotiation room) of up to 16 percent. Plus, there may be regional and local incentives to add urgency to this shopping holiday.

In choosing the models to highlight, we concentrated on those with a strong Overall Score, which factors in road-test performance, owner satisfaction, reliability, and safety. (Learn more about CR car ratings.)

All nationwide incentives are good until at least Dec. 2, meaning they extend through Black Friday and Cyber Monday, with some scheduled to run into January. The vehicles are listed in order of percentage of potential savings available off the sticker price. Similar discounts can be found on other versions in addition to those spotlighted.

Detailed pricing information is available on all current vehicles from their respective model pages, linked below.

CR Build & Buy Car Buying Service

In addition to research and reviews, Consumer Reports offers members access to the Build & Buy Car Buying Service at no additional cost. Through this service, a nationwide network of more than 12,000 participating dealers provide up-front pricing information and a certificate to receive guaranteed savings off MSRP in most states.

The pricing information and guaranteed savings include eligible incentives. Consumer Reports members have saved an average of $3,016 off MSRP with the Build & Buy Car Buying Service.

Kia Optima: 16% Off

Nissan Rogue: 15% Off

Nissan Altima: 13% Off

Kia Sportage: 12% Off

Kia Sorento: 11% Off

Hyundai Veloster: 11% Off

Nissan Murano: 10% Off

Hyundai Santa Fe: 10% Off

Nissan Maxima: 9% Off

Chevrolet Bolt: 9%

Below are the standout deals on CR-recommended 2019 models. Each offers potential savings of at least 10 percent off MSRP.



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MAKE & MODEL INCENTIVES EXPIRE MSRP INVOICE POTENTIAL SAVINGS OFF MSRP ($)
2019 Hyundai Sonata SEL 2.4L 1/6/20 $24,300 $23,013 $4,037
2019 Hyundai Santa Fe XL SE AWD 1/6/20 $32,700 $31,119 $5,581
2019 Kia Sedona EX 1/2/20 $33,300 $31,969 $5,331
2019 Kia Sorento EX V6 AWD 1/2/20 $37,390 $35,510 $5,880
2019 Nissan Rogue Sport SV AWD 12/2/19 $25,490 $24,130 $3,860
2019 Nissan Armada Platinum AWD 12/2/19 $63,330 $58,700 $9,130
2019 Hyundai Elantra GT Hatchback Automatic 1/6/20 $20,450 $19,637 $2,813
2019 Hyundai Sonata Hybrid SE 1/6/20 $25,750 $24,490 $3,260
2019 Kia Optima LX 1/2/20 $22,990 $22,186 $2,804
2019 Hyundai Veloster Turbo R-Spec Manual 1/6/20 $22,900 $21,826 $2,824
2019 Nissan Murano SL AWD 12/2/19 $40,930 $38,416 $4,764

2019 Mazda6 Touring Automatic

12/2/19 $26,400 $24,928 $2,972
2019 Hyundai Kona SEL AWD Automatic 1/6/20 $23,200 $22,222 $2,478
2019 Mazda CX-9 Touring AWD 12/2/19 $37,130 $35,127 $4,003
2019 Kia Forte LXS IVT 1/2/20 $19,190 $18,519 $1,921

2019 Chevrolet Suburban Premier 4WD

12/2/19 $68,500 $64,664 $6,836

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