Martinelli’s apple juice is going viral
on TikTok for the strangest reason.
Biting into the short, stout bottles
of juice apparently makes the same sound
as biting into a super crunchy apple.
The trend has been around since 2015 at least
when it first gained minor popularity on YouTube.
However, that attention doesn’t compare to
the widespread nature of the trend on TikTok,
where videos of users biting into the apple-like
juice bottles have hundreds of thousands of likes.
Many comments debate whether the trick
actually works. Spoiler alert: It really does.
The plastic that makes up Martinelli’s apple
juice bottles has a little give to it, allowing
it to bend slightly to your bite.
The bottle is also imprinted with product
information instead of having a label.
The combination of these two product
characteristics is what likely makes the trick work,
though it’s doubtful the brand intended to make
an apple-sounding crunch with their bottles.
A TikTok user named @iconiccpinkk also
posted a video cutting open a bottle of
Martinelli’s pointing out it appears to be made
of three layers of thin plastic. She suggests the
plastic layers rubbing together makes the sound.
If you want to try the weird trend for yourself,
Martinelli’s apple juice is still available on Amazon —
with a slight up-charge, due to the viral popularity.
Plus the apple juice is actually widely
beloved as being pretty dang delicious.
Just make sure you don’t buy the similar-looking
glass bottles. No one wants to bite into glass