Blackpink's Lisa Is the Newest Face of MAC

Photo credit: Courtesy MAC Cosmetics
Photo credit: Courtesy MAC Cosmetics

From Harper's BAZAAR

MAC Cosmetics has revealed that its newest global ambassador is Lisa (Lalisa Manobal) of the K-pop girl group Blackpink. She's the first female K-pop star to land the covetable beauty gig.

Lisa, who boasts over 40 million followers on Instagram, will front MAC's collections and campaigns and inspire some of the brand's new projects in the role. She'll also work with MAC makeup artists to share her signature looks, beauty tips, skincare routines, and more with fans. Her long-term partnership with the line began in October.

"I have always been a big fan of MAC! I like how the brand turns makeup into a form of self-expression which always gives me great confidence on stage,” the rapper, dancer, and singer says. “Together with MAC, I am excited to invite and empower more audiences as we both have individuality and diversity at our core."

Aside from topping charts and setting records on YouTube, Blackpink have also made their mark in the worlds of fashion and beauty. In addition to being known for their personal styles and sitting front row at fashion week, the band's four members have each been named brand ambassadors for the industry's most recognizable names: Jennie for Chanel, Jisoo for Dior, Rosé for Yves Saint Laurent, and Lisa for Celine. (She was Hedi Slimane's first ambassador for the French fashion house and also recently became an ambassador for Bvlgari.)

The uber-famous quartet have a lot to celebrate this year. They released collaborations with Lady Gaga, Selena Gomez, and Cardi B, and dropped a full-length album on October 2. They also now have their own Netflix documentary, Blackpink: Light Up the Sky, which is streaming now.

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