Bush 43 alumni's Hamilton Place Strategies sells to PE firm

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Hamilton Place Strategies, which was founded by Bush 43 alumni and became one of D.C.'s most innovative public-affairs firms, has sold a majority stake to a private-equity firm in Charlotte, sources tell me.

Why it matters: Hamilton Place shook up the Washington model by pioneering "analytical public affairs" — think The Upshot or FiveThirtyEight for reputation management.

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The founders — Tony Fratto, Matt McDonald and Stuart Siciliano — worked together in President George W. Bush's White House, and since have added Democrats, including partner Stacy Kerr.

  • Named for the street next to the Treasury Department, Hamilton Place specialized in the financial sector when it opened in 2009.

  • In case you missed it: The firm's media-monitoring arm — Flag Media Analytics — professionalized and productized the rapid-response and war-room tactics of the Bush-Cheney '04 re-election campaign.

HPS, with 50+ employees, sold to the PE firm Falfurrias Capital Partners.

  • HPS will now offer services in partnership with an earlier FCP acquisition in Washington — Ballast Research, formerly part of National Journal.

  • FCP senior adviser Beth Comstock will sit on the new entity's board.

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