Chrissy Teigen Has Made So Much Money Off Her 'Cravings' Cookbook And Target Collection

From Women's Health

• Chrissy Teigen is one of the highest-paid models in the world.

• Chrissy's high net worth comes from brand collaborations, bestselling cookbooks, and TV hosting gigs.

• Chrissy's first book deal came from Twitter, which has made her a social media star.

Empress of Twitter and all-around queen of the social media clapback Chrissy Teigen has basically made a career out of being funny as hell—online and IRL. Not to mention her adorable family with husband John Legend is serious #goals. Thanks to a combination of her longtime modeling career and more recent internet fame, Chrissy has a big bank account.

She started out modeling 15 years ago and has since parlayed her fame into lucrative deals way beyond photoshoots, all contributing to her crazy-high net worth. Here's how Chrissy earns millions of dolla dolla bills.

Chrissy is one of the world's highest-paid models.

Chrissy was discovered in a surf shop in California when she was 18, per Vogue. Since then, she's booked many modeling gigs (including the music video where she met her husband John Legend). The 33-year-old has graced editorial spreads in many publications, including the 2007 Maxim Calendar and multiple times in and on the cover of the Sports Illustrated Swimsuit Issue since 2010.

In 2017 and 2018, she was number three on the Forbes ranking of highest-paid models. Chrissy was just behind mega-stars Gisele Bundchen and Kendall Jenner the first year and behind Karlie Kloss and Kendall last year, per the publication. She continues to appear in a variety of campaigns to keep the cash coming in.

Chrissy's Twitter is 🔥🔥🔥.

It's unclear exactly how much Chrissy earns from her Twitter wit, but her 11.5 million followers tune in to her every 280-character musing. Generally speaking, influencers' (with at least one million followers) earnings on the platform are well into the six figure range. Her tweets did help her catch the eye of an editor at Clarkson Potter, which led to her very first cookbook deal, MarketWatch reported.

Chrissy cashes in on cooking.

Chrissy loves cooking with her family, and she has taken her passion straight to the bank. She has penned not one, but two bestselling cookbooks, which started as her So Delushious! food blog. Her first book, Cravings, sold more than 400,000 copies, and was one of the top two cookbooks of 2016. With a list price of $29.99 that works out to around $12 million in sales. Her second cookbook, Cravings: Hungry For More, sold around 150,000 copies in the first two months after publishing, MarketWatch reported.

Chrissy also launched a Cravings™ by Chrissy cookware line with Target. The collection of pots, pans, and platters sold out almost instantly, but is still available today. Now, the collection also covers kitchen storage, ceramics, and bakeware, which Chrissy recently showcased on Instagram when she and her kids baked holiday cookies.

She also partnered with Blue Apron, the meal-kit delivery service, to make her Cravings recipes even easier for fans. Chrissy even helped adapt recipes to fit the meal kits.

In November 2019, Chrissy also launched a separate Cravings Instagram account (@cravingsbychrissyteigen) where she, John, and her mom, Pepper, talk food, family, and travel. The account, along with Chrissy's YouTube channel, covers everything from Pepper's first impressions of European cities to how to make pomelo hats for the little ones to Chrissy's holiday menu.

In November 2019, Chrissy also built out the Cravings brand further into an interactive, community-driven website.

Chrissy banks on brand collabs.

Chrissy's latest collab includes a line of blue light blocking glasses and sunnies with Quay Australia. She's already set up for success, since the collection includes Quay's bestselling frames in new colors.

The model also created a best-selling face palette as a collaboration with Becca and joined Pampers as the creative consultant for its Pure collection.

She and hubby John Legend also lend their A-list image for commercials, too. They starred in a Google Assistant ad released during the Oscars this past March. Chrissy also routinely makes commercials for brands she partners with, like Target, Pampers, and Hulu.

In August 2019, she inked a massive sponsorship deal with Hulu, allowing her followers to receive half off their Hulu subscription for six months. While Chrissy didn't exactly say how much she's making from the streaming platform, Variety reported in May that she and Momofuku chef David Chang will be co-hosting a show for Hulu and Vox Media. Their show will reportedly be titled "Family Style" and place "an emphasis on how food fosters familial and social connections." (Btw, if you haven't checked out David and Chrissy's episode of Breakfast, Lunch, Dinner on Netflix—ya need to.)

She also reportedly threw a Thanksgiving house party sponsored by the streaming platform for reality stars from shows like 90 Day Fiancé, The Bachelor, and MasterChef.

Chrissy is super charismatic on TV.

Chrissy isn't just a pretty face, her personality makes her a popular TV host and judge. She co-hosted Lip Sync Battle and is a current judge on Bring the Funny. While neither show has released her salary, no doubt she earned a fat check for her hilarious contributions.

And as of 2020, Chrissy will have her own show, titled Chrissy's Court on Quibi, the "small bites" streaming service from Jeffrey Katzenberg, former Disney chairman. In each 10-minute episode, she will play "Judge Judy" and presume over a small claims case. Her mother, Pepper, will maintain order in the court, acting as bailiff. The catch? According to Variety, Chrissy's rulings will be binding, which...is she an actual judge now?

And that's bound to be a lot of big checks. So how much is the model/cookbook author/TV star worth? According to CelebrityNetWorth, that all adds up to around $26 million dollars.

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