Chuck E. Cheese and Applebee's have been selling food made in their restaurant kitchens under different names on delivery apps like Grubhub, according to The TODAY Show.
You may have seen Chuck E. Cheese trending on Twitter recently and that's because several people appeared to have come to the revelation that a delivery spot called Pasqually's Pizza & Wings had the same address as the local Chuck E. Cheese in their town. As scholars of Chuck E. Cheese know, Pasqually is a chef who is part of the animatronic band you might have seen performing at the restaurant as a kid, and apparently he's now hit the big time.
Reddit user kendallneff said that they ordered from the spot and then asked their Grubhub driver if they had picked up the pizza from a Chuck E. Cheese. Texts said to be from the driver seem to confirm that they had.
Chuck E. Cheese confirmed in an email to TODAY that they had been selling pizza and wings from their restaurant kitchens but that it "features a thicker crust, extra sauce and new blends of cheeses and seasonings, giving consumers a more flavorful, more premium pizza experience."
"CEC Entertainment, Inc. recently launched Pasqually’s Pizza & Wings nationwide," the rep emailed the show: "Pasqually’s Pizza & Wings, named after another favorite member of Munch's Make Believe Band, shares kitchen space with the Chuck E. Cheese restaurant, ensuring high-quality, fresh ingredients." Delish did not immediately hear back from Chuck E. Cheese after a request for comment.
Applebee's is doing something similar, selling wings under the name "Neighborhood Wings by Applebee's," selling things like its new Honey Pepper Sauce wing flavor and the ability to order higher wing increments.
“At Applebee’s restaurants, wings are a top selling menu item. We rolled out the launch of Neighborhood Wings by Applebee’s over the past 4-6 weeks on GrubHub, and it’s available in nearly 750 restaurants nationwide," Scott Gladstone, VP, Strategy and Development at Applebee’s, said in a statement to Delish. "While the concept has been in development for months, our recent model shift to an only off-premise business was a great opportunity for us to launch and further serve our guests. This virtual restaurant allows guests to get their Applebee’s wings fix and gives us the opportunity to test out new items made for wing lovers that aren’t on our main menu."
This isn't exactly a new concept: The idea of "ghost kitchens," or to-go only restaurants, has been popular for a while and seems to have gotten a boost amid the COVID-19 pandemic. As USA Today reports, it's not uncommon for these to also look like "virtual spin-offs" of popular restaurants so they can test out new concepts or menus. The more you know!
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